Performing Rights Organizations aggregate the performing rights of writers and publishers and then negotiate licenses with all the users of music, collect the income from those licenses, and distribute that income. Read More.
Success comes from the flow between your different music promotion strategies. Your social media growth, your live performances, your YouTube videos, your email list, your music sales – they all funnel into and loop back to one another. Read more.
Finding an entertainment attorney isn’t difficult to do. The challenging part is finding an attorney who is right for you. Read more.
If you’re at the point in your career where music journalists and bloggers want to interview you, it’s important to be prepared. Getting press requests but not convinced you know how to give a great interview? These seven tips can help you prepare, focus, and deliver an interview that can impact your music career. Read more.
You’ve heard it before, “it’s called the music business for a reason,” and one good business practice that can help you meet your music career goals is holding effective band meetings. To ensure your meetings go smoothly, check out the following eight easy-to-execute tips. Read more.
It’s a cliché to say that show business is tough, but the reality is that it’s worse than that. It eats good people alive. Here are three survival skills I’d like to pass along that have helped me get through 15 years playing solo acoustic cover songs in bars, restaurants, private parties, corporate events, and pig roasts in cemeteries. Read more.
If you’ve done research on music marketing, you’ve heard you need to be on social media “engaging” with your fans. I’ll admit, I wasn’t sure why I needed to bother until I discovered the “check move” theory, which tells us that the more positive interactions fans take with an artist, the closer the connection will be, and that will ultimately lead to more support. Read more.
Revised January 2019. Got questions about what to deduct, 1099s, and audits? We’ve got tax tips for musicians from a CPA who specializes in the music industry. Read more.
A well-crafted artist bio is a necessary part of your press kit and can increase the chances of your music getting heard by music journalists and visitors to your website. Updated November 2016. Read more.
Your artist brand is whatever approach you take to the aspects of your career that provide definition to your fans and to the market place. Once a brand has been established, even in an organic way, it is important to nurture and uphold that brand through your online presence. After all, with all of the social media clutter and chaos, why not try to make it easier for your dedicated fans to find you and engage with you? Read more.
When you hear slogans like “Finger lickin’ good,” “Just do it,” and “Eat fresh,” can you immediately picture the logo, the company, and the associated products? This is branding in action. Developing your artist brand is an important step in your music marketing plan and in the ongoing development of your music career. Read more.
Is there a next step that you really need to take with your music career, but you keep procrastinating and putting your dream on hold because things are not perfect yet? From one music artist to another, I totally relate to wanting your work to be perfect before you get it out there. But really, procrastination is an excuse for not taking control of your music career. Don’t let this happen to you. Read more.
Songwriters – or more correctly, copyright holders – have always been compensated for the use of their songs, whether it was via traditional radio or new streaming services. With the rise of more and more new outlets for music consumption, master rights are an essential asset to leverage for artists and labels to earn money. Read more.
“Don’t infringe on copyrights!” If your forte is creating beat-driven masterpieces that use other people’s work as source material, how do you ply your craft and share your art without getting in trouble? Let’s dive into the murky waters of legality and copyright ownership. Read more.
Consistent artist branding is key to a successful music marketing strategy. We’ve got tips on branding yourself in your bio and all your marketing. Read more.>