Bobby Borg talks to Freddy Nager about the value of creating a marketing plan and the important distinction between a mission statement and a vision statement. This post and video will get you thinking critically about planning your future and visualizing how to get there. Read the post.
While we’re navigating the current stay-at-home lifestyle — which means a moratorium on most everything that goes along with being an active musician — there are a number of activities you can engage in to help advance your music career. Read the post.
A friend of mine wanted me to explain music publishing and he asked me to “use language a 2nd grader would understand.” I figured this could serve our blog readers who need a primer (or refresher). Enjoy! Read the post.
Bobby Borg talks to Freddy Nager, a former label executive and marketing pro, about the importance of networking and how to do it effectively — especially if you hate the idea of networking on its face. Read the post.
This post, excerpted from the video “Indie Producer Deals,” outlines the various options indie artists might have when it comes to hiring and working with a record producer. Read the post.
Excerpted from our “9 Free Revenue Streams for the Working (and Weekend) Musician” guide, this post provides three ideas you can employ to boost revenue from your music. Read the post.
Here are 10 posts from the Randy Chertkow and Jason Feehan (AKA The Music Money Guys) that will help you make more money with your music in 2020. Read the post.
Kick 2020 off right by making achievable goals and plans now. Use this list to help you decide where to put your time and energy to set music goals for 2020 and make it your best music year ever. Read the post.
Taylor Swift’s latest industry tussle raises lots of questions for music artists. Who’s right, who’s wrong, and most importantly, what can you learn so you can avoid having to fight for your master rights? Read the post.
Your social media provides more than a platform to reach your fans with new music, there are many ways to make money — and these income sources can start with your very first follower. Read the post.
Your band bio can compel the press/media to write about you, bookers to contact you to play live, and potential fans to check out your music. But one size does not fit all, so you’ll need three versions. Read the post.
If the market decides your songs are forgettable, then guess what? Your songs are forgettable. If the market, the listeners, decides that your new album is not worth their time… they’re right. They get to decide if your songs are great. Read the post.
Music revenue streams that were once only available to the traditional music industry are now available to independent musicians if you know how to collect them. Read the post.
Music revenue streams that were once only available to the traditional music industry are now available to independent musicians — if you know how to collect them. Read the post.
Music licensing for film, TV, movie trailers, video, and advertising generates lucrative sync licenses and even boosts your performance royalties — but only if you submit cue sheets. Read the post.