Easy fixes to improve the lighting in your videos
In these uncertain days, you can spread joy by releasing videos, produced in your home. Here’s one way to improve the lighting for your home-made videos. Read the post.
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Improving the audio in your streaming broadcasts and videos
While many of us around the world are stuck indoors, you can spread some joy by putting on streaming concerts and releasing videos — all from your home. Read the post.
The musician’s guide to content marketing
“Content marketing” might not sound like fun, but it works, and many of the most successful indie musicians use it (even if they don’t know it). Read More.
Vlogging For Musicians: Setup and staging
Once you have the equipment you need, the next step toward video domination is staging and recording. Part 2 of our Vlogging For Musicians series focuses on setting up for a professional result. Read More.
Vlogging For Musicians: The equipment you’ll need
For music artists looking to build a brand online, videos can factor heavily into a music marketing plan. This is part one of a two-part post with advice on vlogging for musicians. Here, we take a look at the equipment you’ll need to build you video empire. Read More.
YouTube Monetization for Songwriters
In our September Twitter chat (#DMchat), Downtown Music Publishing’s Chinua Green and Songtrust’s Jason Cerf fielded questions about how YouTube monetization works for songwriters. Read More.
Royalties on YouTube: five common misconceptions
With $2 billion in royalties paid to date, it’s worth understanding how royalties on YouTube work and how songwriters can get their share. Read More.
Eight music video ideas to help grow your YouTube channel
Traditional music videos are one great way to introduce your music to an audience, but there are many other music video ideas – including mashups, vlogs, and animation – that can help your grow your YouTube channel. YouTube generates over 100 million social actions on videos every week, including comments, likes, and shares. Read more.
YouTube for musicians – how to grow your YouTube channel and other advice
From managing your YouTube music channel to maximizing your music marketing, our YouTube for musicians posts are full of practical advice and innovative ideas. If you’re an independent musician planning on posting videos to YouTube, work to increase YouTube views and make money. Read more.
How to make YouTube work for you
Once you dive into learning the proven techniques that have helped bands to dramatically boost their fan base and build an audience on YouTube, you’ll begin to understand how to develop an overriding video strategy and leverage the power of the platform. The best place to start learning is the YouTube “Creator Playbook” that spells out how successful creators conceive, produce, publish, and promote their content. Read more.
Use YouTube for more than music videos
YouTube is the biggest video sharing site on the web, and since its launch in 2005, it has developed its own culture and has spawned a variety of communities within the deep oceans of the platform. Be it a music video or vlog, a television re-run or the viral video of the day, 100 hours of video are uploaded to YouTube every minute, and over six billion hours of video are watched every month. Read more.