Ready to start teaching music lessons?
Musician, author, educator, and music industry consultant Bobby Borg gives advice about starting a business teaching music lessons. Read the post.
success in the music business
Tax write-offs for the working musician
It’s tax season, and if you’re a working musician, don’t forget to write off all of your music-related expenses so you can lower your taxes and keep more of the money you earned. Read the post.
You can’t make money if you can’t take money: How to take payments as a musician
Having things to sell requires you to find a way to take your customers’ money, whether by credit card, online payment, check, or cash. Read the post.
Word-of-mouth marketing: What it is, and how to generate it
Bobby Borg talks to Freddy Nager about word-of-mouth marketing and how to leverage it to boost your music career. Read the post.
10 marketing mistakes independent musicians make
In these videos, I break down the 10 things I see independent artists do — or fail to do — that leads to underachieving in their music careers. Here are the top 10 marketing mistakes independent musicians make. Read the post.
How to use Spotify Canvas to add looping video to your streams
With Spotify canvas, you can include short looping videos that will play while your music streams. It’s a great way to increase shares and engagement, and it’s easy to use. Read the post.
10 posts to help you make more money with your music
As 2021 approaches, we’re sharing the Top 10 articles of 2020 that Randy Chertkow and Jason Feehan, AKA the “Music Money Guys,” contributed with a focus on making money with your music. Read the post.
The people who write, record, and produce music
Part 4 of our music business series covers the tasks required to get your music written, recorded, produced, and made ready for distribution. Read the post.
When should a producer get a publishing split?
While a producer may get points on your sound recording, is he or she entitled to a share of the composition (songwriting) royalties? It depends on how they’ve contributed. Read the post.
The services and skills you need to promote and grow your music career
In part three of our DIY music business series, you’ll learn to leverage key services and expertise to help you delegate promotion, sales, and marketing tasks so you can grow your music career. Read the post.
Licensing holiday songs — don’t assume it’s in the public domain
Recording your own iconic versions of familiar Christmas carols or holiday songs might be the perfect way to catch the attention of new fans or thank your existing fan base with a free download or limited-edition CD. But don’t assume your choice is in the public domain. Read the post.
Don’t do it alone: Live music event roles
In part two of our DIY music business series, we focus on live music event roles. Learn how to leverage key services and expertise to help you delegate work so you can focus on creating and performing music. Read the post.
My overnight success was 15 years in the making
With an adaptable music release strategy and an eye on results, I was able to get over 700,000 streams for one of my singles and over 100,000 monthly listeners on Spotify. Here’s how it happened. Read the post.
How to build a team of experts to support your DIY music career
Do-it-yourself doesn’t mean do-it-alone. Leverage key services and expertise and delegate important work so you can focus on things you are uniquely qualified for, like creating music. Read the post.
Make your music easy to license for TV, ads, and film
To license your music, you need to understand the role of the music supervisor as well as how to prep your music. Follow these steps to increase your chances of getting your music licensed. Read the post.