Want to double your merch and CD sales? Here’s how to do it.
There are simple ways to boost merch and CD sales at gigs — but you’ve got to have merch and CDs to do it! Read the post.
success in the music business
Streaming vs. CDs — Who wins?
We live in a streaming world — yet revenues from physical media (i.e., CDs and vinyl LPs) continue to grow every year. Read the post.
Set your music goals for 2023
’Tis the season for setting goals for your personal, musical, and career objectives. It doesn’t have to be a complicated process, but you need to take it seriously. Read the post.
How to fail as an indie music artist (in 7 easy steps)
Music success is fine for some, but if you really want to fail at this whole indie music thing, here’s a sure-fire recipe to achieve that goal. Read the post.
How to build a music career (and hold down a day job)
Here’s a seven-step plan to help you manage the practical reality of building a music career while living your “regular” life. Read the post.
Five steps to becoming a great musician
Being great at anything requires a lot of time and practice. If you follow these five steps, you just might increase your odds of becoming a great musician. Read the post.
5 steps to building your online music brand
To be successful, you need to establish a strong online music brand, no matter what kind of music you’re creating. Here are five things you need to consider when building yours. Read the post.
CD Baby won’t promote my music? Why not?
Frustrated because your distributor isn’t doing enough to promote your music? The problem isn’t your distributor, it’s your expectations and understanding of who is responsible for driving demand for your product. Read the post.
These mistakes might be why your music career has stalled
Before you look to paid services or third parties to solve your problems, look inside and recognize that sometimes a lack of success is on you. Read the post.
How to promote your music when you have zero social media followers
Even if you’re just launching your music career, you still have what you need to promote on social media using some bootstrap strategies. Read the post.
Spotify’s selling concert tickets? Is this a good thing?
There’s news that Spotify may be getting into concert ticket sales. The app already knows what music you like — so, is this good for music artists? Read the post.
Three career lessons for independent musicians
Making it as an independent musician is difficult enough without you getting in the way of your own success. These three anecdotes provide some real-life lessons for your music career. Read the post.
How to make a superfan in 90 seconds
Here’s my real-life story of how an artist I like took 90 seconds and converted me into a superfan. Read the post.
Music business advice from an entertainment lawyer
Entertainment lawyer Ben McLane sits with Bobby Borg to discuss three important topics bands need to consider in the new music age. Read the post.
The real reason you’re not seeing streaming revenue
Let me tell you a little secret… the reason you’re not seeing streaming revenue is because no one is discovering your recordings. Read the post.