Bobby Borg talks to Freddy Nager about the value of creating a marketing plan and the important distinction between a mission statement and a vision statement. This post and video will get you thinking critically about planning your future and visualizing how to get there. Read the post.
On Episode 214 of the CLIMB podcast, Johnny Dwinell makes the argument that, whether you know it or not, you’re in the media business, and you need to invest in that aspect of your music career. Read the post.
Bobby Borg talks to Dr. Daniella Baroffio about how social causes and social advocacy can be made more effective when combined with music. Read the post.
Don’t get stuck in a rut while you’re stuck at home. Do something productive for your music career every day and let your fans hear from you. Here are some ideas to get you started. Read the post.
Bobby Borg talks to Dr Chaz Austin, an employment consultant and author of 100 Ways To Find Work And Keep Finding Work For The Rest Of Your Career about the importance of building and maintaining relationships at your job. Read the post.
While we’re navigating the current stay-at-home lifestyle — which means a moratorium on most everything that goes along with being an active musician — there are a number of activities you can engage in to help advance your music career. Read the post.
A friend of mine wanted me to explain music publishing and he asked me to “use language a 2nd grader would understand.” I figured this could serve our blog readers who need a primer (or refresher). Enjoy! Read the post.
Bobby Borg talks to Freddy Nager, a former label executive and marketing pro, about the importance of networking and how to do it effectively — especially if you hate the idea of networking on its face. Read the post.
Excerpted from our “9 Free Revenue Streams for the Working (and Weekend) Musician” guide, this post provides three ideas you can employ to boost revenue from your music. Read the post.
Blind musician and motivational speaker Joey Stuckey is proof that following the four pillars of success can help you overcome whatever obstacles are in your way. Read the post.
Excerpted from our latest guide, this post gives an overview of what music licensing is and lays out five things you can do to boost your chances to license your music. Read the post.
There are tons of legitimate music services, but the scammers are out there, too. Use these four questions to evaluate any service you’re thinking of using and avoid getting suckered into something you’ll regret. Read the post.
We hear from consummate indie artist Jim Infantino to get some real-world advice about cultivating relationships, merch and physical product, and being creative with how you survive as a musician in the 21st century. Read the post.
You have full control over who gets on your guest list, so use it to invite bookers, journalists, bloggers, music supervisors, and businesspeople you want to influence. Read the post.
Nothing spurs creativity like a deadline. Get your songwriting started by signing up for the RPM Challenge or February Album Writing Month and create an entire album in the month of February. Read the post.