Measure your metrics to make more money with music
You can’t improve what you don’t measure. Track these key metrics to guide decisions and make more money with music. Read the post.
social media marketing
How to promote your patronage platform and boost monthly music revenue
The key to promoting your patronage page — and generating recurring subscription fees each month — hinges on producing exclusive content for your fans … and following these proven techniques. Read the post.
10 posts to help you make more money with your music
As 2021 approaches, we’re sharing the Top 10 articles of 2020 that Randy Chertkow and Jason Feehan, AKA the “Music Money Guys,” contributed with a focus on making money with your music. Read the post.
My overnight success was 15 years in the making
With an adaptable music release strategy and an eye on results, I was able to get over 700,000 streams for one of my singles and over 100,000 monthly listeners on Spotify. Here’s how it happened. Read the post.
Tailor your music marketing campaigns for paid and earned media
To boost the effectiveness of your marketing, you need to understand the four different types of media channels. In this article, we explain how to make the most of paid and earned media to get the message out about your music. Read the post.
Tailor your music marketing campaigns for different types of media
To boost the effectiveness of your marketing, you need to understand the four different types of media channels. Each requires a different approach and in this article, we explain how to use the first two to get the message out about your music. Read the post.
Using niches to grow your fanbase
To build or grow your following and help others discover your music, you should target niches. To market this effectively, you need to know your target niche’s culture and the type of entertainment they love. Read the post.
Are you ready to produce and promote a podcast?
Preparing to produce a podcast to build your brand and promote your music? This post can help you think through some of the basics of creation and promotion. Read the post.
Focus on making more money from music this year
Here are 10 posts from the Randy Chertkow and Jason Feehan (AKA The Music Money Guys) that will help you make more money with your music in 2020. Read the post.
How to make money off your social media channels (no matter how many followers you have)
Your social media provides more than a platform to reach your fans with new music, there are many ways to make money — and these income sources can start with your very first follower. Read the post.
Don’t tie all your music marketing to Facebook
Johnny Dwinell and Brent Baxter dig into the pitfalls of social media marketing and not owning your fans’ contact info. You should have alternate and viable means to stay connected and communicate with your fans outside of Facebook. Read the post.
Piggyback on current trends using hashtags
When it comes to getting free promotion, one of the most effective techniques is piggybacking. With the help of hashtags, you can join conversations and increase your outreach, introducing you and your music to potential new fans and followers. Read the post.
How to promote on social media when you have zero followers
Even if you’re just starting out, you already have what you need to promote on social media and build a following using strategies outlined in this post. Read the post.
A release strategy to fill your yearly calendar
Your best social media strategy is to entertain your fans throughout the year rather than just drop an album and disappear into the studio for 12 months. Create a strategy to make your fans anticipate your every release — music, videos, merch, and more — and attract new fans in the process. Read the post.
Give away your CD (and make money doing it!)
Indie music maverick Chris Robley walks us through the process of building an audience by giving away free CDs — while making money in the process. Read the post.