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setting goals

practice is one step to becoming a great musician

Five steps to becoming a great musician

October 28, 2022October 28, 2022 Bobby Borg

Being great at anything requires a lot of time and practice. If you follow these five steps, you just might increase your odds of becoming a great musician. Read the post.

record label

What’s a record label looking for?

December 2, 2021February 24, 2022 Tony van Veen

These five questions are ones a record label needs answers to if you hope to get attention and a potential deal. Read the post

record deal

Should you sign a record deal or stay independent?

October 18, 2021October 18, 2021 Tony van Veen

There are downsides to being an independent artist, but there are so many incredible advantages, as well. We look at the pros and cons of signing a record deal versus staying independent. Read the post

successful musicians

Seven traits of successful musicians

March 30, 2021March 30, 2021 Bobby Borg

Musician, author, educator, and music industry consultant Bobby Borg gives advice about the qualities you need to find success in music — or anything you set your sights on. Read the post.

music lessons

Ready to start teaching music lessons?

February 17, 2021February 17, 2021 Bobby Borg

Musician, author, educator, and music industry consultant Bobby Borg gives advice about starting a business teaching music lessons. Read the post.

music marketing plan

You need a music marketing plan

June 26, 2020June 26, 2020 Bobby Borg

Bobby Borg talks to Freddy Nager about the value of creating a marketing plan and the important distinction between a mission statement and a vision statement. This post and video will get you thinking critically about planning your future and visualizing how to get there. Read the post.

music producer

Music producer deals [Video]

April 1, 2020November 30, 2021 Bobby Borg

This post, excerpted from the video “Indie Producer Deals,” outlines the various options indie artists might have when it comes to hiring and working with a record producer. Read the post.

music release

Your roadmap to release [Video]

March 12, 2020April 27, 2020 Bobby Borg

Musician, author, educator, and music industry consultant Bobby Borg has just launched a video series aimed at breaking down music business and marketing basics. This post is excerpted from the first video, “Roadmap To Release.” Read the post and watch the video.

business plan

Writing a business plan for your music career

January 31, 2019November 14, 2022 Chris Huff

For all the creativity needed to sustain a career in music, having a business plan is one way to stay grounded, define your goals, and keep you reaching for the stars. Read the post.

strategy and tactics

Strategy and tactics in your music career

September 18, 2018November 6, 2018 Wade Sutton

To achieve success in your music career, you have to employ strategy and tactics. Trouble is, many music artists don’t really understand the distinction. This post helps clear things up. Read the post.

recording session

Budgeting for your recording session

July 19, 2018July 19, 2018 Michael Gallant

Dealing with money may be the most unexciting aspect of tracking your project in a studio, but budgeting for your recording session can go a long way to achieving success. Read the post.

music project

Ready to launch a music project? Do these four things first!

May 9, 2018May 8, 2018 Dave Kusek

Whatever your next music project is — be it an album, tour, video, single, or anything else — the first step is always planning. These four steps will get you off on the right foot. Read the post.

shopping recording studios

Seven things to consider when shopping recording studios

October 16, 2017October 17, 2017 Johnny Dwinell

This post will help you with the task of shopping recording studios and avoiding the “studio car wash” syndrome where artists get the same artistic whitewash. Read More.

SWOT analysis

Use a SWOT analysis to focus your music marketing

October 4, 2017October 4, 2017 Bobby Borg

A SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) is a tool used by some of the most innovative companies in the business world, and you can use it too. Read More.

music projects

Finish your music projects, don’t wait for “perfect”

October 2, 2017October 2, 2017 Dave Kusek

Whatever you’re setting out to accomplish, the best thing you can do for your career is finish your music projects and bring your ideas through to completion. Read More.

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