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promote your music

headphones in the foreground in front of CDs

Streaming vs. CDs — Who wins?

January 6, 2023January 27, 2023 Tony van Veen

We live in a streaming world — yet revenues from physical media (i.e., CDs and vinyl LPs) continue to grow every year. Read the post.

musician promoting his music on YouTube

How to promote your music on YouTube

November 1, 2022November 1, 2022 Scott McCormick

You need to promote your music on YouTube, but you can’t be cavalier about it if you want to make progress. It’s a big undertaking, and it can be incredibly rewarding. Read the post.

young woman discovering an online music brand

5 steps to building your online music brand

October 15, 2022October 15, 2022 Robert Brandl

To be successful, you need to establish a strong online music brand, no matter what kind of music you’re creating. Here are five things you need to consider when building yours. Read the post.

zero likes on social media

How to promote your music when you have zero social media followers

September 1, 2022September 2, 2022 Randy Chertkow and Jason Feehan

Even if you’re just launching your music career, you still have what you need to promote on social media using some bootstrap strategies. Read the post.

young woman listening to music on a Spotify playlist

You need to work on your Spotify playlist strategy

April 5, 2022April 5, 2022 Bobby Borg

Getting on a Spotify playlist — or any streaming playlist — requires a strategy and a plan. Here’s some advice on what to do (and what NOT to do). Read the post.

cartoon credits to promote your record

How to promote your record release

March 15, 2022March 15, 2022 Carter Fox

Now that your music is recorded, your product and assets have been created, and your release calendar set, it’s time to promote your record. Read the post.

a music fanbase at a live show

16 ways to build a music fanbase

February 18, 2022August 23, 2022 Bobby Borg

I watched over 50 YouTube videos on how to expand your music fanbase and summarized all of them in these rapid-fire tips. Let’s get to it. Read the post.

music for distribution on merch table

Preparing your music for distribution: How to release and sell your music, Part 3

February 15, 2022March 15, 2022 Carter Fox

There are many steps to successfully releasing and selling your music, and getting your product prepared and your distribution channels aligned are critical elements of your plan. Read the post.

record release

How to promote a record release, Part 2: Your release schedule

January 25, 2022March 15, 2022 Carter Fox

There’s a lot of planning and production that goes into releasing and selling your music. The second post in our series focuses on planning your record release schedule. Read the post.

promote a release

How to promote a release and sell your music, Part 1

January 18, 2022March 15, 2022 Carter Fox

There’s a lot of planning and production that goes into releasing and selling your music. This series of blog posts breaks it all down and gives you a blueprint to achieve success. Read the post.

streaming services

How to get played on streaming services and playlists

November 23, 2021December 13, 2021 Randy Chertkow and Jason Feehan

Getting your music discovered, played, and featured on playlists on streaming services is well within your reach. Use these techniques to get your music played. Read the post

public radio

How to get played on public and satellite radio

November 10, 2021December 13, 2021 Randy Chertkow and Jason Feehan

Public radio offers many opportunities to get your music covered, especially if you can find a cultural angle or are part of the local scene. Read the post

college radio

How to get your music played on college radio

October 26, 2021December 13, 2021 Randy Chertkow and Jason Feehan

Unlike commercial radio, getting your music played or featured on college radio is well within your reach. Use these techniques to get your music played. Read the post

commercial radio

How to get played on commercial radio

October 11, 2021December 13, 2021 Randy Chertkow and Jason Feehan

Getting on mainstream commercial radio’s rotation can cost over $100,000, but there are clever ways independent music can get played. Read the post

album release

The album release in the streaming era

September 21, 2021September 21, 2021 Tony van Veen

In today’s streaming era, while music promotion should launch a new album release, your music is always “on the shelf” and lightning can strike long after it first hits the marketplace. Read the post

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