Streaming vs. CDs — Who wins?
We live in a streaming world — yet revenues from physical media (i.e., CDs and vinyl LPs) continue to grow every year. Read the post.
promote your music
How to promote your music on YouTube
You need to promote your music on YouTube, but you can’t be cavalier about it if you want to make progress. It’s a big undertaking, and it can be incredibly rewarding. Read the post.
5 steps to building your online music brand
To be successful, you need to establish a strong online music brand, no matter what kind of music you’re creating. Here are five things you need to consider when building yours. Read the post.
How to promote your music when you have zero social media followers
Even if you’re just launching your music career, you still have what you need to promote on social media using some bootstrap strategies. Read the post.
You need to work on your Spotify playlist strategy
Getting on a Spotify playlist — or any streaming playlist — requires a strategy and a plan. Here’s some advice on what to do (and what NOT to do). Read the post.
How to promote your record release
Now that your music is recorded, your product and assets have been created, and your release calendar set, it’s time to promote your record. Read the post.
16 ways to build a music fanbase
I watched over 50 YouTube videos on how to expand your music fanbase and summarized all of them in these rapid-fire tips. Let’s get to it. Read the post.
Preparing your music for distribution: How to release and sell your music, Part 3
There are many steps to successfully releasing and selling your music, and getting your product prepared and your distribution channels aligned are critical elements of your plan. Read the post.
How to promote a record release, Part 2: Your release schedule
There’s a lot of planning and production that goes into releasing and selling your music. The second post in our series focuses on planning your record release schedule. Read the post.
How to promote a release and sell your music, Part 1
There’s a lot of planning and production that goes into releasing and selling your music. This series of blog posts breaks it all down and gives you a blueprint to achieve success. Read the post.
How to get played on streaming services and playlists
Getting your music discovered, played, and featured on playlists on streaming services is well within your reach. Use these techniques to get your music played. Read the post
How to get played on public and satellite radio
Public radio offers many opportunities to get your music covered, especially if you can find a cultural angle or are part of the local scene. Read the post
How to get your music played on college radio
Unlike commercial radio, getting your music played or featured on college radio is well within your reach. Use these techniques to get your music played. Read the post
How to get played on commercial radio
Getting on mainstream commercial radio’s rotation can cost over $100,000, but there are clever ways independent music can get played. Read the post
The album release in the streaming era
In today’s streaming era, while music promotion should launch a new album release, your music is always “on the shelf” and lightning can strike long after it first hits the marketplace. Read the post