Johnny Dwinell and Brent Baxter dig into the pitfalls of social media marketing and not owning your fans’ contact info. You should have alternate and viable means to stay connected and communicate with your fans outside of Facebook. Read the post.
Being blind hasn’t stopped Joey Stuckey from living a life of intention, joy, and music-making. He also helps design and sell his merch, which is a big part of his revenue stream as an indie artist. Read the post.
As the music industry evolves, artists are thinking about physical product in new ways: there’s a split between basic and premium CD packaging and which best reflects their brand. Read the post.
I listen to a lot of music and listen to a lot of streaming when I drive or while I travel — and I also listen to vinyl. And while I love all of it, when I want the best audio quality, nothing sounds as good as a CD. Read the post.
Your one song can create dozens of hidden revenue streams. Make more income from the fans and musicians who want access to your source tracks, stems, sounds, and more. Read the post.
Want to know the number one reason why artists fail? I’m gonna be blunt about it: their songs aren’t good enough. Read the post.
Disc Makers’ CEO Tony van Veen shares his history with the company, the changes in the industry, and where things are heading. Read the post.
Thinking about making cassettes? Why not cassette USBs? You can release something really deluxe with music, video, photos, journals from the road… whatever you want.
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The Disc Makers YouTube Channel has a new series of videos, called “The Indie Music Minute,” featuring Tony van Veen (CEO of Disc Makers) distributing bite-sized nuggets of actionable information to help you make the most of your career as an indie music artist. Read the post.
Marketing to your fans is essential for your music career, but if you want to expand your music audience, you need a plan for growth. Here are three ideas to make that happen. Read the post.
I Fight Dragons has been selling music on custom USB drives for years with notable success. Here are some tips from Brian Mazzaferri on how to make the most of the venture. Read the post.
Whatever your next music project is — be it an album, tour, video, single, or anything else — the first step is always planning. These four steps will get you off on the right foot. Read the post.
While CDs and vinyl records are a major revenue source for indie musicians, custom USB drives are the latest merch table draw when it comes to physical product music sales. Read the post.
Not all music purchases are motivated by low price. Blue Coast Records’ development of Extended Sound Environment recording has created a new niche for the audiophile market through high-res audio streams and CDs. Read More.
Permission Marketing is not new. It’s the way all commerce was done 200 years ago, and it’s the model for the new music business. Read More.