We’ll help you plan and organize all the events and decisions that go into making an album — from day one in the studio to your continuing sales and promotion efforts. Read the post.
Whatever your next music project is — be it an album, tour, video, single, or anything else — the first step is always planning. These four steps will get you off on the right foot. Read the post.
In life, and when making an album, things happen. The more you understand about the process and the more detail-focused you are, the better your chances for success. So here are some things I wish I had been told before I started putting together an album’s worth of material to be pressed and distributed. Read the post.
All too often, I’ll see an artist find the funding for her recording only to fail miserably at project management. Too many independent music artists are engrossed with recording a full length CD, so they focus on how to achieve that goal within their budget rather than making the most of the money they’ve raised. Read more.
Most bands do a traditional media campaign (newspapers, magazines, radio), as well as a new media campaign (podcasts, music blogs, MP3s). Music publicity is not just compiling lists and following steps mechanically, it should be fun and is a chance to channel the same creativity you put into your music to build a buzz. Read more.
You’ve heard the term “ISRC” thrown around, but what is it, and why do you need it? An ISRC (International Standard Recording Code) is a 12-digit alphanumeric code that serves as a unique and permanent identifier for any sound recording or music video. So where a UPC is tied to the “carrier” of the track – e.g. the CD or LP – an ISRC identifies individual tracks. Read More.
The holiday season, especially the golden month between Thanksgiving and Christmas, is the most lucrative time of the year for retail sales. As an independent musician, it can be a time for you to move a ton of product – professionally manufactured CDs, merch, and more. There are many ways to take advantage of this time of the year, and our new guide answers questions about how to prepare your order and make your new release something special for the holidays.
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Before scheduling your album release, plan for the steps that lie between songwriting and CD manufacturing. This DIY album release checklist will help. Read more.
The first quarter of the year (Jan to March) is often the best time of the year for a new artist to release an album, as it’s the least competitive. Plus, the Valentine’s Day period is one of the biggest sales periods of the year. Read more.