In part three of our DIY music business series, you’ll learn to leverage key services and expertise to help you delegate promotion, sales, and marketing tasks so you can grow your music career. Read the post.
In part two of our DIY music business series, we focus on live music event roles. Learn how to leverage key services and expertise to help you delegate work so you can focus on creating and performing music. Read the post.
With an adaptable music release strategy and an eye on results, I was able to get over 700,000 streams for one of my singles and over 100,000 monthly listeners on Spotify. Here’s how it happened. Read the post.
Bobby Borg leans on the writing of sales and marketing consultant Ira Kalb to help musicians tackle the delicate task of managing a publicity crisis. Read the post.
Do-it-yourself doesn’t mean do-it-alone. Leverage key services and expertise and delegate important work so you can focus on things you are uniquely qualified for, like creating music. Read the post.
To license your music, you need to understand the role of the music supervisor as well as how to prep your music. Follow these steps to increase your chances of getting your music licensed. Read the post.
In the continuing democratization of the music industry, Spotify and other streaming sites are spreading the wealth as more artists are getting their share of the pie every year. Read the post.
Bobby Borg talks with Anika Paris — an award-winning singer/songwriter, classically trained pianist, and published poet and author — about ways to write unique pop songs. Read the post.
One of the drivers of any successful career is developing expertise in your field. Where and how do you gather that information for your music career? Here’s a place to start. Read the post.
If you’ve established a proven stream of royalties, you can turn it into a lump sum of money that you can get today by using royalty auction services. Read the post.
In our sixth video about music copyrights and royalties, Disc Makers’ CEO Tony van Veen discusses neighboring rights and SoundExchange, the organization that tracks and pays those royalties. Read the post.
Excerpted from “Branding For Musicians: Getting People to Care,” this post uses some notable industry examples to bring a focus on what you can do to ladder up and connect to something aspirational. Read the post.
In our fifth video about music copyrights and royalties, Disc Makers’ CEO Tony van Veen discusses performance royalties, the PROs (ASCAP, BMI, and SESAC) who collect them, and why you’re probably not getting all you deserve. Read the post.
Bobby Borg talks to Freddy Nager about the value of creating a marketing plan and the important distinction between a mission statement and a vision statement. This post and video will get you thinking critically about planning your future and visualizing how to get there. Read the post.
In our fourth video about music copyrights and royalties, Disc Makers’ CEO Tony van Veen discusses mechanical royalties — the money that gets paid to the songwriter or publisher for the “reproduction of your song.” Read the post.