how to give a good interview

How to give a good interview

how to give a good interviewAs a music publicist, I’ve worked with a lot of bands and musical acts. In more than a few cases, I’d say the artist’s interview skills could have used a tweak or two. Allow me to share some interview tips that will make you way better at giving interviews and help you get the most out of every one. Read more.

Give the Music Press What They Want

Girlie Action music publicist Music promotion in the Digital Age is all about speed. Websites are all in a big race to see who can get up the news story first, who can get up a new song or video from the hot artist, who can “break” an upcoming band first. (And fact-checking has in many cases gone out the window!) Most writers and editors have little time to talk to you about a band anymore. I can’t blame them, because of the amount that gets thrown at them every day, but the lack of feedback nowadays can be frustrating. Read more.

Realistic Music Publicity Goals for Your PR Campaign

SetGoalsAs an independent musician, digital publicity can be a fantastic way to set yourself on a path towards success. But like much of digital marketing, the process and results can feel a bit nebulous if proper goals aren’t set in place. Setting goals for your publicity campaign can help you to do two critical things: 1. Hire the right kind of publicist, and 2. understand the value of the work. Read more.