Want to grow your Spotify playlist to expand your listener-base? Paid ads are one way to do do it, and in this post, Brian Hazard walks us through the steps of his successful Instragram Stories ad campaign. Read the post.
Building your music career shouldn’t require you to put yourself in debt. Use these three strategies to create affordable experiments to launch your act and your career. Read the post.
Here’s a step-by step guide to releasing and promoting an album in time for the holiday. Follow all these steps and your release will be significantly more successful than if you just launch it into the wild without planning. Read the post.
A good offer needs good promotion to achieve its potential. In this post, Brian Hazard gives us insights into how he made his “Free CD + Shipping & Handling” offer reach new fans and turn a profit. Read the post.
When being interviewed, it’s important to promote your music, merch, and more while being entertaining. Follow these steps to prepare ahead of time so you can maximize your message. Read the post.
Brian Hazard sold 1,000 CDs in ten weeks using a “free CD plus shipping and handling” offer. He also made over $3,500. Here’s a detailed look at how he did it. Read the post.
To boost the effectiveness of your marketing, you need to understand the four different types of media channels. In this article, we explain how to make the most of paid and earned media to get the message out about your music. Read the post.
To boost the effectiveness of your marketing, you need to understand the four different types of media channels. Each requires a different approach and in this article, we explain how to use the first two to get the message out about your music. Read the post.
Excerpted from “Branding For Musicians: Getting People to Care,” this post uses some notable industry examples to bring a focus on what you can do to ladder up and connect to something aspirational. Read the post.
To build or grow your following and help others discover your music, you should target niches. To market this effectively, you need to know your target niche’s culture and the type of entertainment they love. Read the post.
On Episode 214 of the CLIMB podcast, Johnny Dwinell makes the argument that, whether you know it or not, you’re in the media business, and you need to invest in that aspect of your music career. Read the post.
Creating compelling live streams goes beyond setting up a camera and performing like you do on stage. Use these techniques to create a better performance, get more viewers, and make more money from your live stream show. Read the post.
You can still play live shows during this pandemic by live streaming them to your fans. But, to make money from it, you need to build income-making methods into your show so fans can support you. Read the post.
Don’t get stuck in a rut while you’re stuck at home. Do something productive for your music career every day and let your fans hear from you. Here are some ideas to get you started. Read the post.
As musicians transition from live shows to live streams, they are finding ways to monetize their performances, even if they aren’t “in person.” Some of these revenue options aren’t even available when playing live! Read the post.