How to promote your record release
Now that your music is recorded, your product and assets have been created, and your release calendar set, it’s time to promote your record. Read the post.
music career goals
Preparing your music for distribution: How to release and sell your music, Part 3
There are many steps to successfully releasing and selling your music, and getting your product prepared and your distribution channels aligned are critical elements of your plan. Read the post.
How to promote a record release, Part 2: Your release schedule
There’s a lot of planning and production that goes into releasing and selling your music. The second post in our series focuses on planning your record release schedule. Read the post.
How to promote a release and sell your music, Part 1
There’s a lot of planning and production that goes into releasing and selling your music. This series of blog posts breaks it all down and gives you a blueprint to achieve success. Read the post.
Take the challenge: Produce an album this February!
As we head out of the holiday fog to greet the new year, why not sign up for the RPM Challenge or February Album Writing Month and produce an entire album of new music in 28 days? Read the post.
The album release in the streaming era
In today’s streaming era, while music promotion should launch a new album release, your music is always “on the shelf” and lightning can strike long after it first hits the marketplace. Read the post
How to get the gig: Submission, research, and audition tips
Musician, author, educator, and music industry consultant Bobby Borg talks with Barry Squire about how to submit, research and conduct yourself when you’re trying to land a big audition and get the gig. Read the post.
13 questions to ask a potential band member
Musician, author, educator, and music industry consultant Bobby Borg talks about the things you want to learn about someone when you’re looking for new band members. Read the post.
What is your vision for your music career?
Musician, author, educator, and music industry consultant Bobby Borg explains why a vision statement is the start of a serious marketing plan. Read the post.
How to record, release, and promote an album in 90 days
We’ll help you plan and organize all the events and decisions that go into making an album — from day one in the studio to your continuing sales and promotion efforts. Read the post.
Creating song split sheets in 10 easy steps
Musician, author, educator, and music industry consultant Bobby Borg lays out the process of creating a simple, functional song split sheet. Read the post.
Are you ready to hire a music manager?
Musician, author, educator, and music industry consultant Bobby Borg gives advice about personal music managers and reviews what managers do, when to look for one, and where to look. Read the post.
Can you trust anyone in the music biz?
Let’s face it, most emerging artists are inexperienced in the ways of the music biz and can’t always identify a fraudster from a legitimate resource. Here are 11 things you can do to avoid getting ripped off. Read the post.
Seven traits of successful musicians
Musician, author, educator, and music industry consultant Bobby Borg gives advice about the qualities you need to find success in music — or anything you set your sights on. Read the post.
Ready to start teaching music lessons?
Musician, author, educator, and music industry consultant Bobby Borg gives advice about starting a business teaching music lessons. Read the post.