Give fans more reasons to buy your music

How to sell more musicIn a world driven by social media, fans want to know what you’re up to, what you did today, and what you were thinking about when you wrote the lyrics to your latest single. In the new industry, this is where much of the value lies. Fans don’t need more ways to buy new music; they need more reasons to. Give them an invitation into the journey and you’d better believe they’ll pay to gain that kind of access. Read more.

The Introverted Musician In The Digital Music Age

Music promotion for the introverted musician With six words, “Not everyone wants to be an entrepreneur,” Alina Simone gives voice to a nagging feeling many musicians and songwriters have. Sure, the social media platforms and music promotion tools available to any musician today form an impressive array of conduits to share your music, reach out to new audiences, and establish your “brand.” But what about the shy artist who is not comfortable displaying her entire life to the world? Read more.

Let’s Pay Music Artists Less – The Fight for Internet Radio Fairness Ain’t Done Yet

Late last year, at the urging of Pandora radio and other tech industry players, Congressman Jason Chaffetz (R-Utah) and Jared Polis (D-Colo.) co-sponsored the Internet Radio Fairness Act (IRFA). The bill got such a late start that it failed to make it out of committee during the 2012 Congressional year. It also fared poorly at a Congressional hearing in late November 2012, but sources such as Billboard warn that the bill isn’t dead so much as “hibernating.” Read more.