Bobby Borg talks to Freddy Nager about the value of creating a marketing plan and the important distinction between a mission statement and a vision statement. This post and video will get you thinking critically about planning your future and visualizing how to get there. Read the post.
Don’t get stuck in a rut while you’re stuck at home. Do something productive for your music career every day and let your fans hear from you. Here are some ideas to get you started. Read the post.
Bobby Borg talks to Dr Chaz Austin, an employment consultant and author of 100 Ways To Find Work And Keep Finding Work For The Rest Of Your Career about the importance of building and maintaining relationships at your job. Read the post.
While we’re navigating the current stay-at-home lifestyle — which means a moratorium on most everything that goes along with being an active musician — there are a number of activities you can engage in to help advance your music career. Read the post.
Preparing to produce a podcast to build your brand and promote your music? This post can help you think through some of the basics of creation and promotion. Read the post.
There are tons of legitimate music services, but the scammers are out there, too. Use these four questions to evaluate any service you’re thinking of using and avoid getting suckered into something you’ll regret. Read the post.
You have full control over who gets on your guest list, so use it to invite bookers, journalists, bloggers, music supervisors, and businesspeople you want to influence. Read the post.
Here are 10 posts from the Randy Chertkow and Jason Feehan (AKA The Music Money Guys) that will help you make more money with your music in 2020. Read the post.
With the explosion of music streaming, physical media appeared to be out for the count. However, the majors are now reporting physical music revenue growth compared to 2018. Heck, even cassettes are making a comeback. Read the post.
Kick 2020 off right by making achievable goals and plans now. Use this list to help you decide where to put your time and energy to set music goals for 2020 and make it your best music year ever. Read the post.
Publicity doesn’t “just happen” when you just release your music or do something newsworthy. Most stories in the media are promoted through publicity strategies done behind the scenes. Read the post.
Why pass up the chance to make additional revenue, build your artist brand, and cement a special connection with your fans?
Read the post.
Your social media provides more than a platform to reach your fans with new music, there are many ways to make money — and these income sources can start with your very first follower. Read the post.
Johnny Dwinell and Brent Baxter dig into the pitfalls of social media marketing and not owning your fans’ contact info. You should have alternate and viable means to stay connected and communicate with your fans outside of Facebook. Read the post.
Being blind hasn’t stopped Joey Stuckey from living a life of intention, joy, and music-making. He also helps design and sell his merch, which is a big part of his revenue stream as an indie artist. Read the post.