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marketing and promotion

indie music artist failing at piano

How to fail as an indie music artist (in 7 easy steps)

December 2, 2022December 23, 2022 Andre Calilhanna

Music success is fine for some, but if you really want to fail at this whole indie music thing, here’s a sure-fire recipe to achieve that goal. Read the post.

pretenders and janis joplin: two examples of great band photos

How to take great band photos (in six steps)

November 18, 2022December 23, 2022 Andre Calilhanna

Here are six steps you can take to ensure your band photos tell your story and speak to your persona. We detail them here (and give you some real world examples). Read the post.

cynical musician upset because his distributor won't promote music

CD Baby won’t promote my music? Why not?

October 3, 2022October 3, 2022 Tony van Veen

Frustrated because your distributor isn’t doing enough to promote your music? The problem isn’t your distributor, it’s your expectations and understanding of who is responsible for driving demand for your product. Read the post.

superfans at a concert

How to make a superfan in 90 seconds

July 25, 2022July 25, 2022 Tony van Veen

Here’s my real-life story of how an artist I like took 90 seconds and converted me into a superfan. Read the post.

woman enjoying video streaming service

How to get on video and video streaming shows

April 7, 2022May 23, 2022 Randy Chertkow and Jason Feehan

Video and video streaming creates more options to get your music videos played than ever before. Make video content and open these opportunities for your music. Read the post.

band getting its music played on television

How to get your music played on television

March 17, 2022March 17, 2022 Randy Chertkow and Jason Feehan

Television is more within reach than most people are aware, especially with shows in local markets. Once you get coverage, you can use it to open more doors and opportunities. Read the post.

woman in the mountains listening to music

How to get your music heard and seen

February 22, 2022March 1, 2022 Randy Chertkow and Jason Feehan

From music aggregators to streaming platforms, music influencers to your artist website, music discovery starts with a plan. Read the post.

young man getting his music reviewed

How to get your music reviewed and played on (all kinds of) websites

February 9, 2022March 1, 2022 Randy Chertkow and Jason Feehan

Third-party websites — including blogs, music review sites, and even non-music sites — can help people discover your music. Target these sites to get coverage and grow your audience. Read the post.

music success

Don’t stand in the way of your own music success

February 1, 2022February 24, 2022 Tony van Veen

Stepping outside of your comfort zone, by definition, makes you uncomfortable. But you might need to try something new to find success in your music career. Read the post.

music played on podcasts

How to get your music played on podcasts

December 13, 2021December 13, 2021 Randy Chertkow and Jason Feehan

Podcasts offer opportunities to get your music played. But the best ones to submit music to aren’t necessarily music-related podcasts, which get buried with submissions. Read the post

record deal

Should you sign a record deal or stay independent?

October 18, 2021October 18, 2021 Tony van Veen

There are downsides to being an independent artist, but there are so many incredible advantages, as well. We look at the pros and cons of signing a record deal versus staying independent. Read the post

album release

The album release in the streaming era

September 21, 2021September 21, 2021 Tony van Veen

In today’s streaming era, while music promotion should launch a new album release, your music is always “on the shelf” and lightning can strike long after it first hits the marketplace. Read the post

music promotion

10 music promotion strategies you need to succeed

September 16, 2021November 8, 2021 Bobby Borg

The Internet isn’t the only place you can go to for your music promotion — these 10 strategies can take you beyond the net. Read the post

small successes in your music career

Build Your Music Career One Small Success At A Time

September 14, 2021September 15, 2021 Randy Chertkow and Jason Feehan

By building off successes — even small ones — you can ladder up to achieve greater opportunities. Try these techniques to grow your music career. Read the post

music PR

Are you ready for Music PR?

August 24, 2021August 25, 2021 Andre Calilhanna

Just because you’re excited to get the word out about your band, it doesn’t mean you’re ready to embark on a PR push. PR expert Ariel Hyatt gives some straight answers about what you need in place to make the most of a music PR campaign. Read the post.

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