How to make a superfan in 90 seconds
Here’s my real-life story of how an artist I like took 90 seconds and converted me into a superfan. Read the post.
Live music shows
Avoiding hotels: How to save money while touring
Hotels can be a huge expense and take a big bite out of the money you make on tour, but they don’t have to. These ideas can provide free places to crash and friendships that can last a lifetime. Read the post.
Add influencers and music business contacts to your show’s guest list
You have full control over who gets on your guest list, so use it to invite bookers, journalists, bloggers, music supervisors, and businesspeople you want to influence. Read the post.
You need to sell merch — here’s why
Why pass up the chance to make additional revenue, build your artist brand, and cement a special connection with your fans?
Read the post.
The importance of merch for today’s working musician
Being blind hasn’t stopped Joey Stuckey from living a life of intention, joy, and music-making. He also helps design and sell his merch, which is a big part of his revenue stream as an indie artist. Read the post.
How to make more money at your merch table
Your merch table, along with the stage, is the place in the music venue representing you and your music. It’s also a key source of income, so it’s worth planning it out so you can make it easy for your fans to buy from you. Read the post.
Are cassette USBs your next merch table hit? Indie Music Minute
Thinking about making cassettes? Why not cassette USBs? You can release something really deluxe with music, video, photos, journals from the road… whatever you want.
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The Indie Music Minute with Tony van Veen
The Disc Makers YouTube Channel has a new series of videos, called “The Indie Music Minute,” featuring Tony van Veen (CEO of Disc Makers) distributing bite-sized nuggets of actionable information to help you make the most of your career as an indie music artist. Read the post.
Selling your music on USB drives: Tips from I Fight Dragons’ Brian Mazzaferri
I Fight Dragons has been selling music on custom USB drives for years with notable success. Here are some tips from Brian Mazzaferri on how to make the most of the venture. Read the post.
Is it time to sell your music on USB drives?
While CDs and vinyl records are a major revenue source for indie musicians, custom USB drives are the latest merch table draw when it comes to physical product music sales. Read the post.
Pricing merch for sales and profit
While pricing merch competitively is important, it’s just one piece of the puzzle. There are a number of other factors to consider if you want merch to be really profitable. Read More.
From your brand to your fans: Making music merch work for you
What’s in an artist brand? How do you develop one? And how do you best integrate your brand into your music merch endeavors? Read More.
The future of the music industry: Q&A with Bobby Borg
In our December Twitter chat (#DMchat16), music industry consultant Bobby Borg shared his predictions for the music industry in 2017 and beyond. Read More.
#TourLife hacks: CDs, merch, and fan appreciation with The Accidentals
From playing shows to selling CDs and merch to finding time for self care, life on the road requires a balance between your personal, public, and business life. The Accidentals share some #TourLife hacks with us. Read More.
Give your music audience a chance to relive the moment
Your music audience is at your show for different reasons, and one is to experience moments – emotional and musical. Let them relive those moments with your CDs and merch. Read More.