Lose The Wrap When You Give Your CD Away

CD sales vs. giveawaysIf you give someone your disc at a show all they should have to do while driving home is remember they have it and with one hand on the wheel slide the disc out from it’s case and pop it into their CD player (you don’t want to cause them an accident do you?). The same goes for the journalists getting your disc in the mail. They see five discs on their desk. four are shrink wrapped and one is not. Which disc do you think they’re going to start with? Read more.

Busting Through the Plateau – or, How To Get a Music Career Back on Track

As a musician I wake up every day and say, “What am I going to do today that will push my music career forward?” The worst feeling is when I can’t answer that question. Like now. I’m at a point where I feel like I’ve reached out to all of my music industry contacts, tapped out my fans, and done everything I can think of doing. I know there is more to be done and I don’t know what it is, and I’ve reached some creative/career exhaustion that’s making me not want to do anything, anyway. Long story short: I’m stuck. Read more.

Creativity vs. Productivity – which comes first?

When you focus on productivity rather than creativity, your art and your business suffers because your whole reason for doing the business, expressing and sharing your creativity, loses its momentum and drive. Productivity metrics such as how many CDs you have sold, how many gigs are booked, how many Facebook fans you have, or how many tweets you’ve tweeted can leave you feeling out of sorts and divorced from your artistic self. Read more.

Independent Success – An Interview with Sean O’Connell of Music Allies

Be great and be honest with the connection that you’re making. You’ve got to hustle and make your own destiny. But my biggest piece of advice is, team up with someone passionate to work with you. And that doesn’t mean someone from the music business. When you look at a lot of people I’ve worked with and look at who their managers are, they started as enthusiastic young people who didn’t have training in the music business… Read more…

10 great tips to help you fail as an independent artist

10 Great Tips to Help you Fail as an Independent ArtistWe’ve all seen and read posts and eBooks about “how to succeed” as independent artists and to be honest, I’ve even written a few. But what about those of us who are bent on failure? Those of us who would like to know how to shoot ourselves in the foot? Those of us who would like to be more unsuccessful and confused? Well this post is for you! Some of these things I’ve done myself, and I can assure you – they work amazingly well! Read more.