How to fail as an indie music artist (in 7 easy steps)
Music success is fine for some, but if you really want to fail at this whole indie music thing, here’s a sure-fire recipe to achieve that goal. Read the post.
improve merch sales
How to make a superfan in 90 seconds
Here’s my real-life story of how an artist I like took 90 seconds and converted me into a superfan. Read the post.
How to make the most of your live music shows
How do you sell out your live music shows, especially if you’re just starting out? Here are some low-cost techniques which are within reach of every musician. Read the post.
You can’t make money if you can’t take money: How to take payments as a musician
Having things to sell requires you to find a way to take your customers’ money, whether by credit card, online payment, check, or cash. Read the post.
10 marketing mistakes independent musicians make
In these videos, I break down the 10 things I see independent artists do — or fail to do — that leads to underachieving in their music careers. Here are the top 10 marketing mistakes independent musicians make. Read the post.
Merch strategies for your live streams
While it may be easier to sell merch when you’re performing live and in person, there are techniques you can use to promote and sell your merch while streaming online. Read the post.
Set goals for 2020 and plan for a year filled with music (and money)
Kick 2020 off right by making achievable goals and plans now. Use this list to help you decide where to put your time and energy to set music goals for 2020 and make it your best music year ever. Read the post.
You need to sell merch — here’s why
Why pass up the chance to make additional revenue, build your artist brand, and cement a special connection with your fans?
Read the post.
The importance of merch for today’s working musician
Being blind hasn’t stopped Joey Stuckey from living a life of intention, joy, and music-making. He also helps design and sell his merch, which is a big part of his revenue stream as an indie artist. Read the post.
How to make more money at your merch table
Your merch table, along with the stage, is the place in the music venue representing you and your music. It’s also a key source of income, so it’s worth planning it out so you can make it easy for your fans to buy from you. Read the post.
A release strategy to fill your yearly calendar
Your best social media strategy is to entertain your fans throughout the year rather than just drop an album and disappear into the studio for 12 months. Create a strategy to make your fans anticipate your every release — music, videos, merch, and more — and attract new fans in the process. Read the post.
Are cassette USBs your next merch table hit? Indie Music Minute
Thinking about making cassettes? Why not cassette USBs? You can release something really deluxe with music, video, photos, journals from the road… whatever you want.
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The Indie Music Minute with Tony van Veen
The Disc Makers YouTube Channel has a new series of videos, called “The Indie Music Minute,” featuring Tony van Veen (CEO of Disc Makers) distributing bite-sized nuggets of actionable information to help you make the most of your career as an indie music artist. Read the post.
Selling your music on USB drives: Tips from I Fight Dragons’ Brian Mazzaferri
I Fight Dragons has been selling music on custom USB drives for years with notable success. Here are some tips from Brian Mazzaferri on how to make the most of the venture. Read the post.
Is it time to sell your music on USB drives?
While CDs and vinyl records are a major revenue source for indie musicians, custom USB drives are the latest merch table draw when it comes to physical product music sales. Read the post.