Writing a business plan for your music career
For all the creativity needed to sustain a career in music, having a business plan is one way to stay grounded, define your goals, and keep you reaching for the stars.
creating goals
Strategy and tactics in your music career
To achieve success in your music career, you have to employ strategy and tactics. Trouble is, many music artists don’t really understand the distinction. This post helps clear things up. Read the post.
How to expand your music audience in three easy steps
Marketing to your fans is essential for your music career, but if you want to expand your music audience, you need a plan for growth. Here are three ideas to make that happen. Read the post.
Ready to launch a music project? Do these four things first!
Whatever your next music project is — be it an album, tour, video, single, or anything else — the first step is always planning. These four steps will get you off on the right foot. Read the post.
Hear More “Yes” in 2018
A new year always brings new potential and new opportunities, but the first step is knowing exactly what you’re aiming for. Here are a few things you can do to start hearing a lot more “yes” in 2018. Read More.
Marketing music? Where is the traffic coming from?
Brent Baxter and Johnny Dwinell discuss the one simple question every artist should ask before spending a dime on anything artistically related. Excerpted from The CLIMB podcast, episode #76 about music marketing, titled: “This One Question Will Save You Thousands.” Read More.
Are you ready to quit your day job and do music full time?
I’ve seen so many musicians go from working day jobs to making a comfortable living off their music full time. But if you’re making this big transition, you owe it to yourself to acknowledge the reality of it all. Read More.
Finish your music projects, don’t wait for “perfect”
Whatever you’re setting out to accomplish, the best thing you can do for your career is finish your music projects and bring your ideas through to completion. Read More.
A new release strategy for a new music economy
Indie artist Megan Slankard is finding success in the new music economy through the fan-support platform of Patreon – reducing risk and rewarding trust among her steadily growing fan base. Read More.
Will this gig help you reach your music career goals?
When working toward your music career goals, the big question I want to focus on is: “How do I know if a gig is worth playing?” Read More.
Your music will be judged by the market – but only if you get it there
The market is the ultimate judge of any product, and artists know this, so too often they avoid being judged to evade the pain of possible rejection. Read More.
Train to succeed in the music business
People train for everything: marathons, driving tests, hotdog-eating competitions! Why on earth wouldn’t you train for something as huge, as dangerous, as awe inspiring, as being able to succeed in the music business? Read More.
Refine the quality of your questions to find success in music
Disruptive questions break your incremental thinking towards problem-solving, will shake up your reality, and help you find success in music. Read More.
Take risks with your music
Successful risk-taking always involves rethinking the possible. The four-minute mile was impossible until Roger Bannister broke it; now it’s commonplace. Take risks, learn from your mistakes, and you’ll have a much higher chance of succeeding. Read More.
Want music success? You’ve got to love the grind.
Are you always bitching about the current state of the music industry? Are you constantly going on about how much easier it would’ve been to find music success had you been an artist 20 years ago? I’ve got big news for all of you. Life is not a grind, life is the grind. The trick is understanding that you have to love the grind. Read more.