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creating goals

a music fanbase at a live show

16 ways to build a music fanbase

February 18, 2022March 1, 2022 Bobby Borg

I watched over 50 YouTube videos on how to expand your music fanbase and summarized all of them in these rapid-fire tips. Let’s get to it. Read the post.

money with music

Making money with music: No fans? No problem!

May 19, 2021May 19, 2021 Randy Chertkow and Jason Feehan

One approach to making money with music is to focus on business customers. Check out these revenue streams which don’t require any audience or fans. Read the post.

Patreon rewards

Reward recipes for Patreon

May 4, 2021May 4, 2021 Randy Chertkow and Jason Feehan

To attract and keep your patronage supporters and grow your recurring monthly revenue, vary your Patreon rewards for your various tiers of support. Read the post.

successful musicians

Seven traits of successful musicians

March 30, 2021March 30, 2021 Bobby Borg

Musician, author, educator, and music industry consultant Bobby Borg gives advice about the qualities you need to find success in music — or anything you set your sights on. Read the post.

subscription revenue

Subscription revenue and patronage can build your music career

March 17, 2021March 17, 2021 Randy Chertkow and Jason Feehan

Music income can be hard to depend on, so your best bet is to get direct support from your fans using tools like patronage, where you get subscription revenue every month and your fans get music and rewards. Read the post.

music lessons

Ready to start teaching music lessons?

February 17, 2021February 17, 2021 Bobby Borg

Musician, author, educator, and music industry consultant Bobby Borg gives advice about starting a business teaching music lessons. Read the post.

music career bets

How to advance your music career by taking little bets

September 29, 2020October 20, 2020 Randy Chertkow and Jason Feehan

Building your music career shouldn’t require you to put yourself in debt. Use these three strategies to create affordable experiments to launch your act and your career. Read the post.

branding for musicians

“Ladder up” and connect your music to something big

July 17, 2020July 17, 2020 Bobby Borg

Excerpted from “Branding For Musicians: Getting People to Care,” this post uses some notable industry examples to bring a focus on what you can do to ladder up and connect to something aspirational. Read the post.

music marketing plan

You need a music marketing plan

June 26, 2020June 26, 2020 Bobby Borg

Bobby Borg talks to Freddy Nager about the value of creating a marketing plan and the important distinction between a mission statement and a vision statement. This post and video will get you thinking critically about planning your future and visualizing how to get there. Read the post.

money from music

Focus on making more money from music this year

January 2, 2020January 2, 2020 Randy Chertkow and Jason Feehan

Here are 10 posts from the Randy Chertkow and Jason Feehan (AKA The Music Money Guys) that will help you make more money with your music in 2020. Read the post.

music goals for 2020

Set goals for 2020 and plan for a year filled with music (and money)

December 13, 2019December 13, 2019 Randy Chertkow and Jason Feehan

Kick 2020 off right by making achievable goals and plans now. Use this list to help you decide where to put your time and energy to set music goals for 2020 and make it your best music year ever. Read the post.

one song

How to unlock dozens of revenue streams from one song

May 14, 2019May 3, 2022 Randy Chertkow and Jason Feehan

Your one song can create dozens of hidden revenue streams. Make more income from the fans and musicians who want access to your source tracks, stems, sounds, and more. Read the post.

crowdfunding campaigns

Choosing the right rewards for patronage and crowdfunding campaigns

April 3, 2019April 4, 2019 Randy Chertkow and Jason Feehan

Maximizing the amount of money you bring in from patronage and crowdfunding is all about setting up enticing rewards and smart support levels. Follow these tips to boost the revenue you bring in. Read the post.

business plan

Writing a business plan for your music career

January 31, 2019November 23, 2021 Chris Huff

For all the creativity needed to sustain a career in music, having a business plan is one way to stay grounded, define your goals, and keep you reaching for the stars. Read the post.

strategy and tactics

Strategy and tactics in your music career

September 18, 2018November 6, 2018 Wade Sutton

To achieve success in your music career, you have to employ strategy and tactics. Trouble is, many music artists don’t really understand the distinction. This post helps clear things up. Read the post.

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