Getting on mainstream commercial radio’s rotation can cost over $100,000, but there are clever ways independent music can get played. Read the post
The Internet isn’t the only place you can go to for your music promotion — these 10 strategies can take you beyond the net. Read the post
By building off successes — even small ones — you can ladder up to achieve greater opportunities. Try these techniques to grow your music career. Read the post
Just because you’re excited to get the word out about your band, it doesn’t mean you’re ready to embark on a PR push. PR expert Ariel Hyatt gives some straight answers about what you need in place to make the most of a music PR campaign. Read the post.
Disc Makers Blog manager, Andre Calilhanna, sat down for a Zoom interview with Ariel Hyatt, founder of Cyber PR and author of the new book, The Ultimate Guide To Music Publicity. Read the post.
Musician, author, educator, and music industry consultant Bobby Borg gives advice about what to include in your band bio and how to make it work for your website, press materials, and Instagram. Read the post.
Writing about yourself and your music can be more difficult than you’d think. These pointers will get you on track to craft the words that match your music. Read the post.
Publicity doesn’t “just happen” when you just release your music or do something newsworthy. Most stories in the media are promoted through publicity strategies done behind the scenes. Read the post.
There’s a universe of streaming music stations to explore where you can get your music played to grow your fanbase and get coverage of you and your music. Read the post.
Your band bio can compel the press/media to write about you, bookers to contact you to play live, and potential fans to check out your music. But one size does not fit all, so you’ll need three versions. Read the post.
Here are 12 music PR tips to help you stimulate publicity, better communicate, and build good public relations with local press and your fans. Read More.
Great music photography is essential for your press kit and promotional efforts, but having your artist photos at your fingertips and ready to go might help get you promo opportunities you weren’t expecting. Read more.
One way to expand your audience is to serve as an opening act for a better-known artist on multiple tour dates or one local show. Sometimes you can get lucky and be in the right place at the right time, but if you’re more interested in strategy than chance, here are three suggestions to help you land some of these choice performance slots. Read more.
Beyond songwriting, the fact is visuals really matter, so press photos and all your visual material shouldn’t be an afterthought. Enticing photos, videos, album art, and graphic design will go a long way toward getting attention and will help to establish your brand and get people to pay attention and listen to your music. Read more.
A band press kit is an encapsulation of who you are as an artist. These days, of course, there are multiple options for your press kit, including venues to host an Electronic Press Kit. Not to mention that your website is really a press package with an endless bottom which you can fill with your most current content. Read more.