Skip to content
Disc Makers Blog
  • Music Business
    • Disc Manufacturing & Design
    • Free Guides
    • Music Business & Music Management
    • Music Industry News
  • Music Marketing & Promotion
    • Crowdfunding for Musicians
    • Social Media for Musicians
    • YouTube & Music Videos
  • Performance & Rehearsal
    • Booking Shows & Touring
    • Live Performance
    • Musical Equipment & Gear Reviews
    • Singing Tips
  • Recording & Mastering
    • Audio Recording
    • Film and Authoring
    • Home Studio
    • Audio Mastering
    • Studio Gear
  • Songwriting
    • Music Licensing, Copyrights & Publishing
    • Songwriting tips
  • DISCMAKERS.COM

artist branding

artist brand

Define your persona, find your voice, and build your artist brand

May 1, 2019July 5, 2022 Randy Chertkow and Jason Feehan

You’ll never meet most of the people who will hear your music or encounter your creative work. Instead, what they’ll “meet” is your persona. Use these tips to create a genuine and engaging artist brand. Read the post.

promote your music

Using apps to promote your music

February 22, 2019March 16, 2019 Izaak Crook

There are so many ways to promote your music and career, which is empowering — and confusing. Which are the most valuable services for the budding indie artist? Read the post.

fan-brand

Create an exclusive club of fan-brand evangelists

June 1, 2018April 27, 2020 Bobby Borg

Whether you are a band, solo artist, manager, record label, or any type of branded product, you can work at creating a fan-brand by following these seven steps. Read the post.

musician's guide to Instagram

A musician’s guide to Instagram: Posting photos your fans will love

November 13, 2017April 27, 2018 Dave Kusek

You don’t need professional experience or equipment to take photos your fans will love. This musician’s guide to Instagram gives you tips to get you started on the popular platform. Read More.

content marketing

The musician’s guide to content marketing

November 1, 2017April 19, 2018 Dave Kusek

“Content marketing” might not sound like fun, but it works, and many of the most successful indie musicians use it (even if they don’t know it). Read More.

grow a SoundCloud fan base

How to grow a SoundCloud fan base: Tips for emerging artists

October 30, 2017October 30, 2017 Hart Thorson

SoundCloud is a fantastic tool for promoting your music, but success doesn’t happen overnight. Use these three steps to grow your SoundCloud fan base and build on your successes. Read More.

get the most of SoundCloud

How to get the most out of SoundCloud

September 18, 2017September 18, 2017 Rachel Moore

Thousands of new songs are uploaded and shared on SoundCloud every day. Here are tips to help you get the most out of the platform. Read More.

vision statement

Writing a vision statement

September 7, 2017September 7, 2017 Bobby Borg

Your vision statement is the first step in the marketing process: when you know where you want to go, it’s easier to map out the directions to get there. Read More.

pricing merch

Pricing merch for sales and profit

March 30, 2017February 5, 2019 Dave Kusek

While pricing merch competitively is important, it’s just one piece of the puzzle. There are a number of other factors to consider if you want merch to be really profitable. Read More.

design tips

Design tips for your next poster, flyer, or postcard

March 9, 2017March 9, 2017 Bobby Borg

Besides providing basic information, a great poster, flyer, or postcard sells a benefit and triggers a buying action. These design tips can help you streamline the process and serve as a checklist for the information to include. Read More.

Facebook Live broadcast case study

Facebook Live broadcast: Our case study show and its aftermath

March 6, 2017June 2, 2021 Wade Sutton

In Part 2 of this post, we take a look at the Facebook Live broadcast and detail the problems, the solutions, and the benefits Amanada Jones & The Family Band enjoyed from the performance. Read More.

Facebook Live case study Amanda Jones & The Family Band

Live streaming your show: A Facebook Live case study

March 3, 2017June 2, 2021 Wade Sutton

Producing a successful live streaming event takes a lot more than a smart phone and a tripod. This two-part post features a Facebook Live case study from concept, to rehearsal, to broadcast and analysis. Read More.

music merch

From your brand to your fans: Making music merch work for you

January 24, 2017February 5, 2019 Vanessa Ferrer

What’s in an artist brand? How do you develop one? And how do you best integrate your brand into your music merch endeavors? Read More.

future of the music industry with Bobby Borg

The future of the music industry: Q&A with Bobby Borg

December 30, 2016December 30, 2016 Bobby Borg

In our December Twitter chat (#DMchat16), music industry consultant Bobby Borg shared his predictions for the music industry in 2017 and beyond. Read More.

music marketing tool

Your live show is the best music marketing tool – just follow the numbers

November 3, 2016November 3, 2016 Wade Sutton

Live shows are underdeveloped as a music marketing tool by most artists. You need to track numbers to understand what’s working from a marketing perspective. Read More.

  Older posts
Newer posts  

Newsletter Signup

Recent Posts

  • man playing a power chord

    What makes power chords so powerful?

  • music producer listening to a pre-made loop

    How to alter pre-made loops to get a customized sound

  • audio engineer with hand on mixing board fader

    Home studio recording: How to record and mix

  • superfans at a concert

    How to make a superfan in 90 seconds

  • Allen Woody with Gov't Mule

    When the bassline makes the song

Disc Makers Resources

The Disc Makers Audio Catalog
Making a Great Master
The Home Studio Handbook
How To Make More Money With Music - The Complete Guide

Resources

Disc Packages & Vinyl
Services
Help
Pricing
Free Resources
1-800-468-9353

Connect on Social

  • Join us on Facebook
  • Follow us on Twitter
  • Join us on YouTube
  • Follow us on Instagram
© Disc Makers Blog. All Rights Reserved.