Most bands do a traditional media campaign (newspapers, magazines, radio), as well as a new media campaign (podcasts, music blogs, MP3s). Music publicity is not just compiling lists and following steps mechanically, it should be fun and is a chance to channel the same creativity you put into your music to build a buzz. Read more.
When deciding how to prepare and submit your audio master for CD manufacturing, there are several format options to choose from. A complete body of work on a CD-R, individual audio files such as WAV or AIFF (with any variety of bit-depths and sample rates), and DDP 2.0 file sets are the most popular formats. An analog reel to reel master or DAT (digital audio tape) also provides high quality, though used less frequently with the advent of newer digital options. Read more.
You’ve heard the term “ISRC” thrown around, but what is it, and why do you need it? An ISRC (International Standard Recording Code) is a 12-digit alphanumeric code that serves as a unique and permanent identifier for any sound recording or music video. So where a UPC is tied to the “carrier” of the track – e.g. the CD or LP – an ISRC identifies individual tracks. Read More.
Here at Disc Makers, we’re all excited to see vinyl records come back onto the scene. As we’ve said before, it’s one of the more improbable stories in the music industry from the last decade, and while we sure do love CDs, there’s something almost magical about the return of vinyl. Do you feel the same way? Share your stories with us. Read More.
The market for vinyl has grown 35 percent per year for the last five years, Still, vinyl records represent a niche market in the music manufacturing world, and because of its dramatic strong growth, production capacity has lagged behind. Enter (or should we say re-enter) Disc Makers, the pioneers of vinyl record production for indie artists. Disc Makers again offers high-quality 12- and 7-inch vinyl records. Read More.
There’s a unique pleasure in seeing a vinyl record getting pressed. The glob of vinyl between the stampers, the press closing and squishing the vinyl out the sides, pulling out a beautiful shiny disc. Legendary artists like DJ Jazzy Jeff, Celia Cruz, Big Black, Salt-N-Pepa, and Wu Tang Clan came off our Hamilton presses. Read More.
The holiday season, especially the golden month between Thanksgiving and Christmas, is the most lucrative time of the year for retail sales. As an independent musician, it can be a time for you to move a ton of product – professionally manufactured CDs, merch, and more. There are many ways to take advantage of this time of the year, and our new guide answers questions about how to prepare your order and make your new release something special for the holidays.
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Before scheduling your album release, plan for the steps that lie between songwriting and CD manufacturing. This DIY album release checklist will help. Read more.
We are always on the lookout for new album release strategies. Here’s the latest from Billboard.biz and the Kaiser Chiefs:
U.K. guitar group Kaiser Chiefs is taking an innovative approach to the release of its new studio album, “The Future is Medieval” (Fiction/B-Unique Records), by allowing fans to choose their own track listing and album artwork.
CD Baby and IndieGuide.com have put together a very interesting and helpful album release schedule – updated for 2011.
Back in the late-90s at Sony Music Entertainment, we had these incredibly detailed setup schedules for albums. That included everything from getting artwork approvals, passing elements to distribution, setting up artist interviews, the works.
Hot off our presses this week is a CD from Summer Fiction, the new band by Philly pop song-smith Bill Ricchini. The songs on the self-titled debut record were written to flow into one another and feel of a certain whole piece of work, yet ranging stylistically from late 60s baroque pop to torch songs to folk rock ballads to old time waltzes to country duets. Read more…
The first quarter of the year (Jan to March) is often the best time of the year for a new artist to release an album, as it’s the least competitive. Plus, the Valentine’s Day period is one of the biggest sales periods of the year. Read more.
Hot off our presses this week is Have You Seen My Prefrontal Cortex?, a new CD by A Great Big Pile of Leaves, set to release tomorrow, November 9. Here’s a bit more about them, from an article in The NJ Underground:
A Great Big Pile of Leaves is an three-piece indie rock band from Brooklyn who have been quietly making a name for themselves. After releasing 2 EPs (both of which have been downloaded over 6,000 times) the band put out their full length Have You Seen My Prefontal Cortex? to rave reviews.