Indie Music Marketing Strategies

10 Effective Strategies to Get Your Music NoticedWhile most bands would like to have a marketing plan and budget that would allow them to promote their latest album on TV, radio, and billboards, it’s more likely you have just enough to print up posters for your next gig. And yet, indie musicians can get the kind of attention that can build a real fan base and help make a career in music with the right songs and the right marketing strategies and promotional approach. Read more and download your FREE guide.

Home Studio: Gear from Shure, Mackie, and PreSonus That Won’t Break the Bank

MackieMR5The dividing line between what used to be referred to as “home studio” vs. “professional” recording gear is barely discernable – and the performance and specs of nearly all of the contenders in the home recording marketplace are now near parity. As a result, the differences that distinguish one model from another are often the user interface, the quality of tech support, and whether or not there’s an established user base that can offer ideas and tips for how best to use any particular system. Read more.

How to tour as an indie: on the road

Touring as an IndieTouring as an indie doesn’t mean getting on a luxury bus and having a tour manager handling gigs, logistics, accommodations, and meals. Here’s some good advice on how to tour culled from loads of blog posts and articles we’ve published on touring. These highlights should get you thinking about the ins outs of how to get gigs, what an indie tour can be, and touring tips to take with you on the road. Read more and download your FREE guide.

Homemade Speaker Stands For Any Home Studio

When mixing, it’s good to have more than one pair of speakers as a reference. When I was setting up my workstation, I decided to pull out my trusty Tannoy PBM 6.5’s and place them next to the Mackie 624’s on top of my Argosy desk. This would complete my midsize near field speaker requirements, but I needed more space for the larger speakers. I looked around for speaker stands and almost died. Hundreds of dollars for a pair of stands. No way!

Holiday Sales – Do Something Special

The Christmas/holiday season is the time when retailers make the bulk of the their yearly sales and profits, and the music industry is no different. CD and music sales peak in the last months of the year, and whether you have a holiday theme to your album or a Christmas song added to your playlist or not, there are plenty of things you can do to make the holidays translate to a profitable season for you and your act. Read more…

Licensing FAQ – presented by Disc Makers and Limelight

Any time you reproduce and distribute a recording of a composition you did not write – and that is not in the public domain – you need a mechanical license. Mechanical licenses are issued by the owner or controller of the composition, typically publishers, acting on behalf of songwriters or composers. Basically, this is a royalty payment to the songwriter (or more correctly, the copyright owner) for allowing you the use of the composition. Read more…

music career goals

Setting your music career goals

In any aspect of your personal or professional life, setting goals is an empowering way to set the stage for success. In regard to your music, taking the time to visualize your goals can help you pave a personal roadmap for defining and achieving success with your career, whether you consider music your hobby or you are making a living out of it full-time. Read more.

10 Music Licensing Tips: How to get your music ready for Film and TV

If you’re like many independent artists trying to get your music heard far and wide, you might dream of having your music licensed for use in movies and TV shows. Music placement can indeed be a potent career booster — when it comes to visibility, credibility, and getting paid — but it’s a tough world to break into, and many talented artists don’t know where to start. To that end, here are some tips to help you get your house in order before you ever talk to a music supervisor on the phone — so when that precious licensing opportunity comes, you’ll be ready.Read more…