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Author: Randy Chertkow and Jason Feehan

grow your fanbase

Using niches to grow your fanbase

July 13, 2020July 13, 2020 Randy Chertkow and Jason Feehan

To build or grow your following and help others discover your music, you should target niches. To market this effectively, you need to know your target niche’s culture and the type of entertainment they love. Read the post.

merch strategies

Merch strategies for your live streams

July 1, 2020July 1, 2020 Randy Chertkow and Jason Feehan

While it may be easier to sell merch when you’re performing live and in person, there are techniques you can use to promote and sell your merch while streaming online. Read the post.

live stream show

How to produce a compelling live stream show

June 9, 2020June 9, 2020 Randy Chertkow and Jason Feehan

Creating compelling live streams goes beyond setting up a camera and performing like you do on stage. Use these techniques to create a better performance, get more viewers, and make more money from your live stream show. Read the post.

streaming revenue

Maximizing your revenue when streaming: Part II

May 26, 2020May 26, 2020 Randy Chertkow and Jason Feehan

You can still play live shows during this pandemic by live streaming them to your fans. But, to make money from it, you need to build income-making methods into your show so fans can support you. Read the post.

streaming live shows

Maximizing your revenue when streaming live shows

May 14, 2020May 26, 2020 Randy Chertkow and Jason Feehan

As musicians transition from live shows to live streams, they are finding ways to monetize their performances, even if they aren’t “in person.” Some of these revenue options aren’t even available when playing live! Read the post.

improve lighting

Easy fixes to improve the lighting in your videos

April 21, 2020February 17, 2021 Randy Chertkow and Jason Feehan

In these uncertain days, you can spread joy by releasing videos, produced in your home. Here’s one way to improve the lighting for your home-made videos. Read the post.

streaming broadcasts

Improving the audio in your streaming broadcasts and videos

April 7, 2020September 8, 2020 Randy Chertkow and Jason Feehan

While many of us around the world are stuck indoors, you can spread some joy by putting on streaming concerts and releasing videos — all from your home. Read the post.

working musician

Revenue streams for the working musician

March 26, 2020April 10, 2020 Randy Chertkow and Jason Feehan

Excerpted from our “9 Free Revenue Streams for the Working (and Weekend) Musician” guide, this post provides three ideas you can employ to boost revenue from your music. Read the post.

license your music

License your music (and generate revenue)

March 10, 2020October 21, 2020 Randy Chertkow and Jason Feehan

Excerpted from our latest guide, this post gives an overview of what music licensing is and lays out five things you can do to boost your chances to license your music. Read the post.

music business scams

How to avoid music business scams

March 3, 2020March 26, 2020 Randy Chertkow and Jason Feehan

There are tons of legitimate music services, but the scammers are out there, too. Use these four questions to evaluate any service you’re thinking of using and avoid getting suckered into something you’ll regret. Read the post.

guest list

Add influencers and music business contacts to your show’s guest list

February 17, 2020March 26, 2020 Randy Chertkow and Jason Feehan

You have full control over who gets on your guest list, so use it to invite bookers, journalists, bloggers, music supervisors, and businesspeople you want to influence. Read the post.

create an album

Need a creative spark? Create an album in 29 days!

January 21, 2020January 21, 2020 Randy Chertkow and Jason Feehan

Nothing spurs creativity like a deadline. Get your songwriting started by signing up for the RPM Challenge or February Album Writing Month and create an entire album in the month of February. Read the post.

money from music

Focus on making more money from music this year

January 2, 2020January 2, 2020 Randy Chertkow and Jason Feehan

Here are 10 posts from the Randy Chertkow and Jason Feehan (AKA The Music Money Guys) that will help you make more money with your music in 2020. Read the post.

music goals for 2020

Set goals for 2020 and plan for a year filled with music (and money)

December 13, 2019December 13, 2019 Randy Chertkow and Jason Feehan

Kick 2020 off right by making achievable goals and plans now. Use this list to help you decide where to put your time and energy to set music goals for 2020 and make it your best music year ever. Read the post.

generate publicity as a musician

10 ways to generate publicity as a musician

November 26, 2019November 26, 2019 Randy Chertkow and Jason Feehan

Publicity doesn’t “just happen” when you just release your music or do something newsworthy. Most stories in the media are promoted through publicity strategies done behind the scenes. Read the post.

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