Why You Shouldn’t Post YouTube Links on Facebook

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When you place a link to a YouTube or Vimeo video in your Facebook feed, viewers will have the ability to “like” and “share” that particular post. However, when they share it with their friends, there are no guarantees that all those folks out there enjoying the content you created will actually visit YOUR Facebook page. But thanks to a little-known Facebook feature, you’ll ensure that every person who watches it (no matter whose profile or page they’re looking at) will have the opportunity to “like” (become a fan) your Facebook page. Of course there is nothing wrong with using YouTube links, but if you are trying to use video to build your fan base on Facebook, this strategy might be a big help.

Here is how it works:

1. From you Facebook artist/band profile page, click on the video icon in the Status Update Box.

2. Choose to record a new video or upload one from your computer.

3. Once the video is processed, it will show up in your feed. As the video gets passed around, Facebook users that have not “Liked” your artist/band Facebook page will see this.

Have you tried posting videos on Facebook using this method? Did you see any benefits? Share in the comment section below.

Originally posted on 6/11/10 on CD Baby’s The DIY Musician blog.

26 thoughts on “Why You Shouldn’t Post YouTube Links on Facebook

  1. Hi there! Would you mind if I share your blog with my facebook group? There’s a lot of folks that I think would really appreciate your content. Please let me know. Thank you

  2. Wow that was unusual. I just wrote an incredibly long
    comment but after I clicked submit my comment didn’t appear.
    Grrrr… well I’m not writing all that over again.
    Anyhow, just wanted to say great blog!

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  4. It is really a great and helpful piece of
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  5. Normally I do not read post on blogs, however I would
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  6. I think that Twitter is the best social network singers can get promotion. Many well-known stars/singers these days started through Twitter. Exactly like Marie Digby and Arnel Pineda, the modern vocalist of the actual music group Journey. A few of them are implementing a power tool like Tweet Attacks to get the real fans in a “dirty way”.

  7. I strongly disagree with this article… I do online marketing and you should ALWAYS post your youtube links on Facebook… in ADDITION, you should post other videos especially for Facebook that will have appeal there, using the method described above. Successful online music marketing requires a synergy between all of your social networking accounts so it’s important to cross-promote them.

  8. Ultimately it’s the artist’s music that should be the final destination for fans. Whether they find you through facebook, youtube, word of mouth, it’s all fine.

    I purposely am posting the link to my artist (Jann Klose)’s video in this e-mail because I want you to hear his music and watch his “Doing Time” video. http://www.youtube.com/watch?v=En27pazVhsE I know as people hear him, they’ll have their own personal reflections on his music.

    Much as I love the Facebook experience and have recommended all my friends check it out, we must not think that FB is the be-all/end-all.

    1. I watched doing time and really enjoyed it. I could see it in a movie. Very well done and it kept me engaged till the end. The video went very well with the song. I am Steeled Wadders, Go to my facebook page and let’s be friends

  9. I completely disagree, if you post a YouTube video to Facebook you will get the viral benefit of Facebook and your YouTube play count will increase…

  10. My feelings are it’s far more important to direct customers to YouTube due to the importance of the statistic that tracks views, as this can be used to demonstrate to partners or additional customers how well your video products are being received.

  11. When viewing facebook with an iPhone, facebook videos do not work, only youtube videos do. A better idea is to embed the youtube video into your web- page/site and use YOUR URL when posting on facebook. That way, it insures that everyone will visit your site as they view the video.

  12. Problem: FB’s terms of service cede ownership of any media uploaded to FB to them. In other words, if you post a vimeo link, fans can watch it as it appears in their news feed, but ultimately, you retain ownership of the video. However, if you upload it directly to FB, you are giving them permanent ownership of the video, and they reserve all rights regarding re-use.
    Not that it’s the biggest deal, but FB has proven to not be the straightest shooter when it comes to re-use of content that their users upload, and it’s worth considering possible downsides here.

    1. Can you cite any examples of Facebook abusing this privilege? I know of this clause, but I’ve never seen an incident where it’s mattered. Any info whatsoever would be great in helping me make decision in this regard.

    2. This is simply not true. FB can’t acquire ownership in that manner — read the facts about copyright law instead of believing uninformed rumors. Transfer of ownership can’t happen in such an implicit fashion. Besides, the last time I looked, FB specifically stated it wasn’t acquiring ownership.

      As for usage rights, well, if you give something away, you shouldn’t expect it back. Duh.

  13. I’m not sure that posting YouTube/Vimeo links is such a no-no. Fact is, content speaks for itself and if you’re not creating something that’s compelling enough for the viewer then he or she is not any more likely to Like a page simply because the link was posted differently. If the content you’re linking (video in this case) is interesting enough, a viewer is more likely to seek you out anyway. That person will likely want to find you in more places than just Facebook.

    Bands should always keep in mind the quality of their fans vs. the quantity. Getting 10 generally interested fans aren’t nearly as useful as 5 passionate fans.

    I still think this is a very useful blog post and this method should still be utilized by bands…but content is still king.

  14. I uploaded a couple vids to Facebook and it changed the aspect ratio of the video. I uploaded a wide-screen format (16:9) and changed it to standard def (4:3)

    I also think that going right to YouTube or Vimeo gives users more control over playback and they can easily see all the videos in one’s channel. It’s very easy to add direct links to the Facebook profile by simply putting in the URL in the MORE INFO section of the video.

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