Independent artists rely on the tangible media that is the music CD. As a physical representation of their hard work, a means of increasing revenue, and to establish their brand, independent musicians use CDs in ways major label artists don’t. Read More.
When I tell people I’ve been at Disc Makers for 20 years, they often assume that’s when the company was founded. When I say, “No, no, no – Disc Makers has been around for 70 years,” it’s usually followed by a strange silence. I put them out of their misery and follow that up with, “Disc Makers predates the CD by many years. Read more.
The process of transforming your musical ideas into a finished product you can share and sell begins with your audio recording sessions and continues through to the delivery of your packaged CDs or vinyl records. The choices you make at each step affect the quality of your final product, so familiarizing yourself with this process at the earliest stages will help you produce the best possible results. Read more.
When deciding how to prepare and submit your audio master for CD manufacturing, there are several format options to choose from. A complete body of work on a CD-R, individual audio files such as WAV or AIFF (with any variety of bit-depths and sample rates), and DDP 2.0 file sets are the most popular formats. An analog reel to reel master or DAT (digital audio tape) also provides high quality, though used less frequently with the advent of newer digital options. Read more.
You’ve heard the term “ISRC” thrown around, but what is it, and why do you need it? An ISRC (International Standard Recording Code) is a 12-digit alphanumeric code that serves as a unique and permanent identifier for any sound recording or music video. So where a UPC is tied to the “carrier” of the track – e.g. the CD or LP – an ISRC identifies individual tracks. Read More.
Music streaming, MP3s, and digital downloads are in the race for most popular music delivery format, but the physical CD holds first place, especially in terms of revenue, music promotion, and branding for the independent musician. Even with all the benefits of online distribution, independent music artists are ordering more CDs than ever, and there are plenty of reasons why. Read more.