What kind of responsible are you? Will you take responsibility for your music career, or let excuses define your path? You have a choice. Read More.
Reaching fans is certainly easier in the digital age, but that doesn’t mean marketing is easy. Indie artists need to follow some basic marketing tenets if you want to make the most of your marketing efforts. Here are 15 of the biggest music marketing mistakes indie artists make. Read more.
A lot of folks hate it when I talk about excuses, probably because we all have some sore spot in our lives where we coulda, shoulda, woulda but made an excuse instead. So having a serious discussion about excuses causes us to relive our most catastrophic or painful failures. But you cannot succeed with excuses. Read more.
Becoming a great musician isn’t easy, but avoiding these mistakes will increase your odds for success. Follow this advice and you’ll improve as a musician. First, as Malcolm Gladwell eloquently states in his book The Outliers, anyone wanting to be good at their craft must put in their 10,000 hours of practice. Read more.
As a music composer, musician, or artist today, you’re equipped with everything you need to create music: Pro Tools (or whatever DAW), tons of plug-ins, instruments, MIDI controllers… even video tutorials that show you how to use what you have. With all this high-end technology at our finger tips, how do you avoid information overload? How can you stay productive in your music career and actually get some work done? Read more.
The first thing that musicians should do is take an honest self-assessment. There are a lot of people that run out and say, “I need a manager. I need an agent. I need…” When you’re starting from zero with one album, there’s no business; there’s nothing to manage, and no reason for a nationwide tour. There is a lot involved between making an album and establishing a real career in music. Read more.
Most anyone can offer a music internship, or participate in one. If you are a composer, a singer-songwriter, a member of a band, etc., and have a bunch of stuff that you keep putting off: like making posters, booking a tour, or reaching out to licensing companies, you have a lot to gain from having an intern. On the flip side, no matter how old you are or what your experience level, if you’re looking to dive deeper into the music biz, you could benefit from being an intern. Read more.
The blog at Venture Harbour posted advice from 30 people in the music industry for aspiring entrepreneurs. Of course, most everything included translates to building a music career and is definitely worth a read. Echoes’ Andre Calilhanna is among those polled, and his insights are to "continually re-prioritize." Read more.
Is there a next step that you really need to take with your music career, but you keep procrastinating and putting your dream on hold because things are not perfect yet? From one music artist to another, I totally relate to wanting your work to be perfect before you get it out there. But really, procrastination is an excuse for not taking control of your music career. Don’t let this happen to you. Read more.
New Year’s Resolutions — they’re created with the best intentions. To do better, live better, be better. They hang over our heads, guilt us into temporary action, and for 92% of Americans, they’re a distant memory by Valentine’s Day. These resolutions tend to be vague goals with no real measurable result, like "lose weight," "fall in love," or "be a better friend," and they can get in the way of the one thing that can bring us what we want: a commitment to a purpose. Read more.
As a musician I wake up every day and say, “What am I going to do today that will push my music career forward?” The worst feeling is when I can’t answer that question. Like now. I’m at a point where I feel like I’ve reached out to all of my music industry contacts, tapped out my fans, and done everything I can think of doing. I know there is more to be done and I don’t know what it is, and I’ve reached some creative/career exhaustion that’s making me not want to do anything, anyway. Long story short: I’m stuck. Read more.
When you focus on productivity rather than creativity, your art and your business suffers because your whole reason for doing the business, expressing and sharing your creativity, loses its momentum and drive. Productivity metrics such as how many CDs you have sold, how many gigs are booked, how many Facebook fans you have, or how many tweets you’ve tweeted can leave you feeling out of sorts and divorced from your artistic self. Read more.