Music streaming: friend or foe to the independent musician?

Percentage of music streaming of music salesBased on these facts, it would seem unwise for most artists – independent or otherwise – to follow Swift’s lead and dismiss offering some or all of their music in an intelligent and well-thought out way through select streaming services. Studies show worldwide paid subscribers on the leading streaming services and the growth in streaming earnings are up. Clearly, streaming has become a substantial part of the revenue pie and appears poised to continue steady growth. Read more.

Running your own indie record label

Loglady indie record labelIf you’re an independent artist, you’re probably already functioning as your own label. Keep making music and take advantage of the resources you have. Research blogs and reach out to the ones that post music you like that also matches your sound. Follow up. Build and keep relationships with bookers, bloggers, whoever seems to care about what you’re doing. Try to build a network of support around your music. Read more.

‘Tis The Season (To Sell CDs)

Make CDs and sell CDs this holidayThe holiday season, especially the golden month between Thanksgiving and Christmas, is the most lucrative time of the year for retail sales. As an independent musician, it can be a time for you to move a ton of product – professionally manufactured CDs, merch, and more. There are many ways to take advantage of this time of the year, and our new guide answers questions about how to prepare your order and make your new release something special for the holidays.
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An independent musician needs to make CDs

playing music gigs in Canada Music streaming, MP3s, and digital downloads are in the race for most popular music delivery format, but the physical CD holds first place, especially in terms of revenue, music promotion, and branding for the independent musician. Even with all the benefits of online distribution, independent music artists are ordering more CDs than ever, and there are plenty of reasons why. Read more.