For years, my biggest challenge was getting a reply to the multitude of emails I wrote. I’ve since perfected my sales pitch so that 100 percent of the emails I send get a response. Read More.
If you want to give great interviews, preparation is key. Here are 12 tips to help you prepare and make new fans when the press comes calling. Read More.
For the February edition of our Disc Makers Twitter chat (#DMchat), we asked composer, singer-songwriter, and music business/branding consultant Cheryl B. Engelhardt for some crowdfunding tips for musicians. This post contains a selection of questions and answers from our discussion. Read more.
My methodical and logical ways of working at my music career don’t account for “fluke.” I quantify everything. I even have an 8-step process for writing emails. Inspiration, luck, coincidence, and fate, are all concepts I dismiss, claiming that really we have the power to create exactly what we want, with the help of a few key tools. Read more.
Last month, we published “How to give a great interview as an indie musician,” with advice on how to give a great interview for a newspaper, blog, magazine, radio, or whatever. A big part of making the best of an interview is knowing what follow-up to do once the interview is over — and a few things to avoid doing, as well. Read more.
If you’re at the point in your career where music journalists and bloggers want to interview you, it’s important to be prepared. Getting press requests but not convinced you know how to give a great interview? These seven tips can help you prepare, focus, and deliver an interview that can impact your music career. Read more.
CD Baby is hosting its premiere DIY Musician Conference at Congress Plaza Hotel in Chicago on October 23-25 in Chicago. There’s an impressive assortment of workshops, panels, and showcases scheduled, built specifically around the needs of independent musicians. Read more.
Musicians have no problem creating master plans to rule the world, but they often fall short of seeing their music career goals through effectively. What an unfortunate waste! As Ralph S. Larsen, CEO of Johnson & Johnson, said, “The best-thought-out plans in the world are worthless if you can’t pull them off.” Read more.
As a music publicist, I’ve worked with a lot of bands and musical acts. In more than a few cases, I’d say the artist’s interview skills could have used a tweak or two. Allow me to share some interview tips that will make you way better at giving interviews and help you get the most out of every one. Read more.
A band press kit is an encapsulation of who you are as an artist. These days, of course, there are multiple options for your press kit, including venues to host an Electronic Press Kit. Not to mention that your website is really a press package with an endless bottom which you can fill with your most current content. Read more.
Are you having trouble getting the word out about your products and services and getting to that next level of your music career? Are you making mistakes that are costing you time, money, and even your own fans? Whether it’s failing to present a consistent brand or not pushing sales, these music promotion mistakes can derail your music career. Read more.
Music workshops can be outstanding resources when it comes to education, networking, and generating ideas. But how can you be sure the enticing-sounding workshop you’re being pitched is meat, rather than hype? How do you make the most of your time and elevate your career in the process? We’ve got tips from two industry veterans who know the world of workshops inside and out. Read more.
While there’s no universal formula for creating an ideal musical elevator pitch, there are ways to help yourself communicate effectively in situations when you’re interacting with a potential new fan or industry contact. We’ve assembled tips from a trio of music industry professionals to help you spark productive conversations about your music — and avoid walking away with your foot in your mouth. Read more.
If you’re putting your media kit together and need advice on your press release, marketing strategy, publicity campaigns, and EPK, we’ve got it. When you’re ready to create the perfect sales pitch for your indie band, here are some expert blog posts that will help you get your marketing campaigns and press kit in order. Read more.
Although most bands would like to have the kind of budget to promote their latest album on TV, radio, and billboards, they are more likely to have just enough to print up posters for the next gig. And yet indies can get the kind of attention that major label acts get. Here are seven effective strategies to get your music noticed. Read more.