Balancing creativity and business can seem like a tall order, but it’s not only possible, it’s actually very advantageous to approach business from a creative perspective. Read the post.
Marketing to your fans is essential for your music career, but if you want to expand your music audience, you need a plan for growth. Here are three ideas to make that happen. Read the post.
I Fight Dragons has been selling music on custom USB drives for years with notable success. Here are some tips from Brian Mazzaferri on how to make the most of the venture. Read the post.
Whatever your next music project is — be it an album, tour, video, single, or anything else — the first step is always planning. These four steps will get you off on the right foot. Read the post.
While CDs and vinyl records are a major revenue source for indie musicians, custom USB drives are the latest merch table draw when it comes to physical product music sales. Read the post.
When someone mentions that they are pursuing a career in music, the first thing that pops into most people’s minds is performing. It’s only natural, and while there is a lot written about performance careers, there’s less about non-performance, offstage music careers. Read the post.
If you have an instrument and an original idea, you can write a great song. Producing a great song is another thing. Songwriters can connect with a network of collaborators to boost the professionalism of their recordings — here are tips when hiring musicians online. Read the post.
If you’re serious about carving out a career in music, you need to learn about the music business. The “Mentoring for the Modern Musician” team can help. Read the post.
Crafting promotions, driving potential fans to your online platforms, and capturing contact information — AKA lead generation — is an essential part of a sustainable music marketing strategy. Read More.
The “Mentoring for the Modern Musician” podcast interviewed Keith Hatschek, author of How to Get a Job in the Music Industry. Hatcheck connects his own career path to how he teaches students, encouraging them to hone a variety of skills as they find their place in the music industry. Read More.
Brent Baxter and Johnny Dwinell discuss strategies on how to behave as a member of Facebook songwriting groups. Excerpted from The CLIMB podcast, “STOP Ruining Facebook and Your Career.” Read More.
Your song has to be great for you to have a chance at landing a cut with a major artist, and your song demo has to hit the right notes, too. Read More.
We spoke to a music industry veteran to get 10 tips on how to perfect your song pitch and maximize your chances of major artists hearing – and possibly recording – one of your original songs. Read More.
Being a performing artist isn’t the only way to make a living in the music business. Landing a cut can be a way to kick off your solo career, or it could be a way to long-term success as a songwriter. Read More.
A new year always brings new potential and new opportunities, but the first step is knowing exactly what you’re aiming for. Here are a few things you can do to start hearing a lot more “yes” in 2018. Read More.