When a potential client asks, “what do you charge?” for a music gig or service, it’s not always easy to know what to say. Here are some guidelines to help you quote with confidence. Read the post.
Tom Petersson and his wife Alison’s lives were transformed by their experiences with their autistic son, Liam. They created Rock Your Speech, an organization aimed at helping children with ASD connect to the world via music. Read the post.
To achieve success in your music career, you have to employ strategy and tactics. Trouble is, many music artists don’t really understand the distinction. This post helps clear things up. Read the post.
At different stages of your career, you may find yourself collaborating with musically inexperienced partners. These tips can help you engage in constructive communication with non-musical collaborators. Read the post.
As an independent musician, you own a small business — and it’s time you realized it. To stop failing at music, you need to be a smart CEO. Read the post.
Balancing creativity and business can seem like a tall order, but it’s not only possible, it’s actually very advantageous to approach business from a creative perspective. Read the post.
Marketing to your fans is essential for your music career, but if you want to expand your music audience, you need a plan for growth. Here are three ideas to make that happen. Read the post.
I Fight Dragons has been selling music on custom USB drives for years with notable success. Here are some tips from Brian Mazzaferri on how to make the most of the venture. Read the post.
Whatever your next music project is — be it an album, tour, video, single, or anything else — the first step is always planning. These four steps will get you off on the right foot. Read the post.
While CDs and vinyl records are a major revenue source for indie musicians, custom USB drives are the latest merch table draw when it comes to physical product music sales. Read the post.
When someone mentions that they are pursuing a career in music, the first thing that pops into most people’s minds is performing. It’s only natural, and while there is a lot written about performance careers, there’s less about non-performance, offstage music careers. Read the post.
If you have an instrument and an original idea, you can write a great song. Producing a great song is another thing. Songwriters can connect with a network of collaborators to boost the professionalism of their recordings — here are tips when hiring musicians online. Read the post.
If you’re serious about carving out a career in music, you need to learn about the music business. The “Mentoring for the Modern Musician” team can help. Read the post.
Crafting promotions, driving potential fans to your online platforms, and capturing contact information — AKA lead generation — is an essential part of a sustainable music marketing strategy. Read More.
The “Mentoring for the Modern Musician” podcast interviewed Keith Hatschek, author of How to Get a Job in the Music Industry. Hatcheck connects his own career path to how he teaches students, encouraging them to hone a variety of skills as they find their place in the music industry. Read More.