Planning your album: your CD release (and post-release)

CD release tipsIf you’re sitting down to tackle making an album, there’s a lot to think about; from clearing the rights for your cover songs to converting the cover art to the right format. When you get your manufactured CDs in hand, there are still a lot of things you need to do – namely, releasing the album for sale to the public. While your music is at the heart of what you do, your identity, image, brand, website, web presence, merchandise, and publicity is what you use to connect with your fans. Randy Chertkow and Jason Feehan have revised our popular Planning Your Album From Beginning To End guide. Here’s an excerpt from the revised guide. Read more.

‘Tis The Season (To Sell CDs)

Make CDs and sell CDs this holidayThe holiday season, especially the golden month between Thanksgiving and Christmas, is the most lucrative time of the year for retail sales. As an independent musician, it can be a time for you to move a ton of product – professionally manufactured CDs, merch, and more. There are many ways to take advantage of this time of the year, and our new guide answers questions about how to prepare your order and make your new release something special for the holidays.
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music licensing shopping

Making Money With Music Licensing – Part 3: Who’s Buying and How to Connect

Who are the buyers for your original music? The short answer is they are incredibly diverse, and include everything from video game production companies to late night TV variety shows. And while the enormous range of buyers is encouraging, they mainly operate in a closed loop of industry contacts, so gaining access can be difficult. That why knowing the ground rules and how value is perceived by the buyers is crucial before attempting to break in to the loop. Read more.

music licensing

Making Money With Music Licensing – Part 2: Creating Value and Income

When striving to understand how the music licensing business operates, one key fact is that the music licensing marketplace determines value on a daily basis. What this means is that to make any money licensing your music, your songs must have value in the eyes of the marketplace. The following qualities will help determine a piece of music’s relative licensing value. Read more.