With the vast number of videos on the web, you can’t just record the same old footage and rise above the clutter. Here are 15 approaches to produce music videos that get attention. Read the post.
When mixing bass guitar, don’t get discouraged if it takes a while to get the track just where you want it – bass can be the most difficult instrument to manage in a mix. Here are some tips to get started. Read More.
In this post, I want to get into the most common conceptual mistake that just about all indie music artists make when thinking about a YouTube marketing strategy. Read More.
Once you have the equipment you need, the next step toward video domination is staging and recording. Part 2 of our Vlogging For Musicians series focuses on setting up for a professional result. Read More.
For music artists looking to build a brand online, videos can factor heavily into a music marketing plan. This is part one of a two-part post with advice on vlogging for musicians. Here, we take a look at the equipment you’ll need to build you video empire. Read More.
When you hear the words “repair” and “restoration,” you might be inclined to think of dusty vaults filled with aging master tapes and records. Some audio repair and restoration projects involve taking old recordings and reviving them, and the same methods and tools used for those projects can be used for a wide range of scenarios. Every time you record audio, there’s always the chance of encountering unexpected and unwelcome audio “guests.” Read more.
Once you dive into learning the proven techniques that have helped bands to dramatically boost their fan base and build an audience on YouTube, you’ll begin to understand how to develop an overriding video strategy and leverage the power of the platform. The best place to start learning is the YouTube “Creator Playbook” that spells out how successful creators conceive, produce, publish, and promote their content. Read more.
Music videos never seemed like something I should pursue. I never understood how they could translate into sales or revenue, and I certainly didn’t know how to come up with an idea that wasn’t a literal translation of my lyrics – “all I have to say is I love you” only invokes an image of two people running at each other in slow-mo, arms open for an embrace… cheese city. Read more.
When DVDs were introduced, studios wanted the ability to combat piracy and control release dates throughout the world. As a result, region codes were developed to restrict where (what region of the world) a DVD can be viewed. Each area of the globe is assigned its own specific number, or region code: 1. North America; 2. Europe, South Africa, Japan; 3. Far East; 4. Latin America, Australia; 5. Africa, India, Russia; 6. China; 8. In Flight Entertainment. Read more and download your FREE guide.
2011 was a great year for video products. The increasing convergence of traditional camcorders with DSLRs, the emergence of consumer 3D, the widening availability of cameras with interchangeable lenses and other innovations have made this an exciting time to be passionate about video. After duking it out once again, defending our favorites, we’re ready to reveal our picks for the best of the best from 2011. And the winners are… Read more.
Producing video is an exciting hobby and rewarding business, but it takes a lot of gear. Sometimes, the rewarding and the exciting part can be in just making the gear. There are lots of pieces of equipment made to perform very exact tasks in video production, from camera mounts that help cameras move smoothly to light producing and shaping tools. We all look through thick catalogues crammed with gear with a quickening heartbeat and wide eyes (I know I’ve never seen a light modifier I didn’t immediately know would solve every problem I’ve ever had with lighting), and this gear acquisition syndrome….Read more…
There are definitely composers who need help; the thing is, they’re not going to advertise for a film composer to help them. They need somebody to get their system up and running, they need engineers, they need music editors. I think that those positions are really valuable for the same reason I really enjoyed working with Mason – to just get in the door and watch. I would suggest though, that if you get in that position, set a time frame so you’re only doing that for so long. Read more…
A move to a tapeless-based production is not an easy one but in the end should prove to be rather beneficial. Of course, no technology is without a downside. If you are on the fence about a move from tapes, this article is the perfect starting point. Read more…
Over the past five weeks, we’ve explored the pre- and post-production processes involved with the DIY video shoot I did with the band Sugar Water Purple. We’ll wrap this series up by adding the final touches to the video and then publishing online via YouTube.
The manager of Disc Makers’ Authoring House talks about common mistakes, post-production, and multimedia programming
Tell me a little about what you were doing before you came to the Authoring House.
I have over 25 years of experience in video and film production. I received a Bachelor’s Degree in Media Arts, with a concentration in film and television from The University of South Carolina. I worked for Comcast and then Sony and was a freelance producer before coming here. I’ve done everything from writing, producing, editing, and shooting to pulling cables – all the jobs involved in production and post-production – and I also was a multimedia programmer. Read more…