A good intro will set up what is going to happen next. With most artists and most songs, it’s one of the first parts of a song I need to rearrange. We want to capture and engage the audience, make sure people are with you. I use the analogy of a mother hen gathering her chicks, making sure they are with her and together before she crosses the street, rather than just taking off and hoping they follow. Read more.
As creative musical artists, we’d like to believe our music speaks for itself, but a well-crafted artist bio is still a necessary part of your press kit and promotional efforts. In addition to giving the reader a glimpse into your musical career/journey/accomplishments to date, an engagingly written band bio can increase the chances of your music getting heard, whether you’re approaching music journalists for press coverage, creating an electronic press kit, or just trying to draw in new fans. Read more.