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How to align with local and national sponsors

artist endorsementSponsorships and artist endorsement deals are a symbiotic relationship between artists and product-based companies. You can receive free merchandise, cash awards, recording time, promotional items, assistance with promoting local shows, distribution through CD samplers, and exposure from company advertisements. Read more.

Music publishing: music industry insights

by Anthony Morgan May 22, 2015

music publishing adviceIn the broadest sense, a music publisher looks for music initially like an A&R rep at a label would. We’re searching for the best talent. We do differ in one significant way: talent alone can sometimes entice an A&R rep to sign an artist. With music publishers, that is rarely the case. Read more.

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Butch Vig on record production

by Izotope May 20, 2015

Butch Vig on record productionButch Vig is synonymous with the sound and legacy of alternative rock. His work with Nirvana, Sonic Youth, and Smashing Pumpkins rewrote the rulebook for guitar-centric rock production. Vig sat down with iZotope to talk about his creative process, production philosophy, and his affection for iZotope’s Trash plug-in. Read more.

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So you want to be a music supervisor?

by Greg Savage May 18, 2015

What is a Music Supervisor?A music supervisor’s job is to find, place, and link music with multimedia based projects that need outside music. In order to become a music supervisor you must be knowledgeable about music licensing, have a grasp on the different industries that are in need of music, and possess excellent networking skills. Read more.

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Every music genre in one incredible interactive infographic

by Disc Makers May 13, 2015

music genre infographicThis amazing infographic is an exhaustive exploration of just about every genre of music you can imagine – and a ton you’ve never heard of – with music clips and animation to help you connect any given musical style to its influences and the styles it spawned. Read more.

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The “who” and “what” of finding a music manager

by Steve Rennie May 12, 2015

finding a good music managerIn the music business, everything starts with a great song. But the decisions you make after the music is made will have as big – or perhaps even bigger – impact on your success or failure. Picking a great team of professionals is one of the most important and impactful decisions you’re going to make. Read more.

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How to take a great band photo and headshot

by Andre Calilhanna May 8, 2015

how to take a great band photoBeyond songwriting, the fact is visuals really matter, so press photos and all your visual material shouldn’t be an afterthought. Enticing photos, videos, album art, and graphic design will go a long way toward getting attention and will help to establish your brand and get people to pay attention and listen to your music. Read more.

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Engage your audience and create super fans

by Keith Hatschek and Melissa Ewing May 6, 2015

superman super fanAudience participation has always been an integral part of music: fans have always sang and clapped along with their favorite songs as the artist performs on stage. Artists today are taking participation a step further, understanding that inviting fans to play a role in the creative process can lead to a deeper level of engagement. Read more.

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Got an unconventional gig? Use unconventional promotion.

by Michael Gallant May 4, 2015

promoting unconventional music venuesUnconventional venues require additional promo on your end and you should see it more as an active partnership with the venue. Rather than expecting the venue to promote you to their followers or patrons and pack the house for you, you generally will need to anticipate some involvement when it comes to spreading the word. Read more.

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Top 10 CD Baby Albums: April 2015

by Disc Makers May 1, 2015

sawyer fredericksgeorge donaldson Here are the 10 best-selling albums in April: See all 10…

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10 tips for creating persuasive music marketing content

by Bobby Borg April 29, 2015

music marketing tipsDirect marketing is the process communicating directly with fans to build awareness and generate sales. Emailing tour dates, texting announcements about contests, and posting website links to your fund raisers are all direct marketing methods. Here are ten tips that can help you create music marketing content that sells. Read more.

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How to find and play unconventional music venues

by Michael Gallant April 28, 2015

unconventional music venuesWhen jazz pianist Vijay Iyer scheduled the New York City release show for his 2015 album Break Stuff, he didn’t choose a standard venue. Iyer’s concert was staged in the Metropolitan Museum of Art, and Iyer isn’t the first artist to eschew traditional clubs and concert halls in favor of more unique performing grounds. Read more.

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What is the purpose of a band press kit?

by Andre Calilhanna April 22, 2015

band press kit guideA band press kit is an encapsulation of who you are as an artist. These days, of course, there are multiple options for your press kit, including venues to host an Electronic Press Kit. Not to mention that your website is really a press package with an endless bottom which you can fill with your most current content. Read more.

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7 creative ways indie artists can spend their money (when they’ve got money to spend)

by Bobby Borg April 21, 2015

Enhance your music careerMost indie artists don’t have a lot of money in the bank, but if you’re going to spend your valuable savings, there may be alternative (I.e. less obvious) investments you can make to enhance your music career. What follows are seven ways to spend your money when you’ve got money to spend. Read more.

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Record Store Day 2015 Releases: The Spotify Playlist

by Lucy Briggs April 16, 2015

RSD_Spotify_bannerRecord Store Day is almost upon us! The full list of releases has been published, and there are three categories: Record Store Day Exclusive Release, Record Store Day Limited Run, and “Record Store Day First” Release. We’ve created a Spotify playlist to get you in the mood for some crate digging. Read more.

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Trust your musical vision if you want to succeed

by Steve Rennie April 15, 2015

Steve RennieIn this video, music manager Steve Rennie talks about finding your “true north,” which often means you have to pick yourself up when something fails and stay true to your musical vision. When you’re not in a place of success or showing signs of improvement, it can be tempting to think about your music and career in a different light. Read more.

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