Most bands do a traditional media campaign (newspapers, magazines, radio), as well as a new media campaign (podcasts, music blogs, MP3s). Music publicity is not just compiling lists and following steps mechanically, it should be fun and is a chance to channel the same creativity you put into your music to build a buzz. Read more.
The mixing puzzle isn’t just a panning issue, but also a frequency issue. What frequencies are overlapping? It’s common with people who are inexperienced, you’re going to take each instrument and solo it, and you’re going to EQ and add effects and say, “Yeah! That’s the bass sound I want!” Then all of a sudden you put it into the track, and the bass sounds terrible. When you’re dealing with EQ and effects, you need to listen to it among multiple tracks to help you to carve out the space. Read more.