A “pitch” is when a song is presented to an artist in the hopes the artist will record it. When an artist records your song, it is commonly called a “cut.” When you get a cut, it can lead to a wonderful thing called “mailbox money.” Read More.
If some specific music promotion worked for you once, it will probably work again. But it won’t go beyond that — you won’t grow and you probably won’t be more successful. Read More.
“Should my band play gigs for free?” has been asked a million times. Is any gig worth playing for free? Is it better not to play at all? Read More.
Brent Baxter and Johnny Dwinell discuss the one simple question every artist should ask before spending a dime on anything artistically related. Excerpted from The CLIMB podcast, episode #76 about music marketing, titled: “This One Question Will Save You Thousands.” Read More.
I’ve seen so many musicians go from working day jobs to making a comfortable living off their music full time. But if you’re making this big transition, you owe it to yourself to acknowledge the reality of it all. Read More.
Disc Makers has always been committed to being a one-stop shop that provides varied and excellent service to the modern musician. Read More.
You’ve put together a great set of music and you’re ready to perform. How do you make a connection and impress a talent buyer to book you for a high-profile gig? Read More.
For indie musicians and songwriters who don’t yet have connections in publishing and licensing, music libraries are one way you can seek music licensing opportunities. Read More.
Here’s the strategy I used to book high exposure music gigs opening for Rick Derringer, Kenny Wayne Shepherd, Joan Jett, Fuel, and many others. This same method will work for booking gigs at local venues as well. Read More.
A SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) is a tool used by some of the most innovative companies in the business world, and you can use it too. Read More.
Whatever you’re setting out to accomplish, the best thing you can do for your career is finish your music projects and bring your ideas through to completion. Read More.
These five steps might not be fun or glamorous, but they’re necessary if you’re serious about seeking a music licensing deal. Read More.
“When should I quit my day job and do music full-time?” It really is the $1,000,000 question, isn’t it? We’ll help you find the answer. Read More.
Your vision statement is the first step in the marketing process: when you know where you want to go, it’s easier to map out the directions to get there. Read More.
Define who your audience is, make a relationship, and get their contact info. These direct-to-fan relationships are the cure for your career as a musician. Read More.