by Randy Chertkow and Jason Feehan
December 14, 2009
Although most bands would like to have the kind of budget to promote their latest album on TV, radio, and billboards, they are more likely to have just enough to print up posters for the next gig. And yet indies can get the kind of attention that major label acts get. You just need to plan appropriately and implement a few tried-and-true strategies.
Here are seven effective strategies to get you and your music noticed. Read more…
by Randy Chertkow and Jason Feehan
September 30, 2009
Practical advice to earn you twice the royalties you think you’re owed
No musician can afford to miss out on a potential source of income. So if you’re a songwriter, and not a member of a Performance Rights Organizations (PRO) like ASCAP, BMI, SESAC, or SOCAN (Canada), you could be leaving money on the table. It’s not difficult to join one of these organizations, and as an independent, there are ways to enroll that allow you to maximize your royalties and double what you might think you’re eligible for.
Unfortunately, to understand PROs and what they can do for you, it’s important to understand how copyright works for music. So even though “brief” and “copyright” should probably never go into the same sentence, an overview to explain why PROs exist, how they pay songwriters, and how they are different from other organizations that collect money for musicians (like Harry Fox) is necessary. Read more…