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Bobby Borg

How Bands and Co-Writers Divide Percentage Shares in a Song

by Bobby Borg April 29, 2011

Under copyright law, as soon as one of your original song ideas is recorded on a handheld recorder or the lyrics to one of your compositions is written on a sheet of paper, a copyright is formed. A copyright grants you the exclusive first right to reproduce, distribute, perform, and sell your compositions to the public.

But what does copyright law say about your rights when an original idea is formed between two or more people? A few principles regarding joint works must be understood by the authors, and the most important principle has to do with ownership. Read more…

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How to Align with Local and National Sponsors

by Bobby Borg October 15, 2009

Sponsorships are a symbiotic relationship between artists and product-based companies. You can receive free merchandise, cash awards, recording time, promotional items, assistance with promoting local shows, distribution through CD samplers, and exposure from company advertisements. You can appear more credible in the eyes of the public, as well as the eyes of club bookers who might be interested in having you perform at their event. Read more…

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Choosing a Record Producer

by Bobby Borg August 7, 2009

The most important thing to a musician is the music you create.

You’ll probably spend years developing a distinctive sound and style before finally getting the opportunity to record your first album professionally. Be warned, all the hard work you’ve put into creating your sound may not be enough to create a successful record. Producing a great album is an art form in itself, and it will likely require the expertise of an experienced professional producer. A producer can actually make or break your career. Read more…

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List Your “Like” Bands

by Bobby Borg June 16, 2009

A tight description of your sound is essential to marketing your music

Listing your “like” bands (the bands that you sound most alike) will further help to define your musical category and sound. This will enable you to attract new fans via print media and the Internet, prepare you to respond to requests from “music users,“ and open you up to a variety of marketing strategies based on the successes of other artists and bands. If you can pinpoint your sound to something like “Alternative Rock in the style of Queens of the Stone Age, Wolf-Mother, and Eagles of Death Metal,” you’ve come along way. Read more…

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